Responsibilities

• The Sr. Manager Marketing Operations is responsible for optimizing marketing processes, technologies, data, and reporting to improve marketing effectiveness and support business growth.
• This role serves as the bridge between marketing, sales, business operations, and technology teams, ensuring campaigns, lead management, reporting, and marketing systems are aligned to organizational goals.
• Reporting Relationship: This position reports directly to the Vice President, Global Marketing.
• Marketing Technology & Systems
• End-to-end ownership of the lead capture chain - web forms through to CRM - including scheduled testing, alerting and documented recovery.
• Serve as the primary HubSpot super user - owning day-to-day configuration, workflow automation, lists, templates, and optimization of the platform for the marketing team
• Oversee integrations between marketing, sales, and business systems.
• Ensure data accuracy, governance, and platform performance.
• Evaluate and implement new marketing technologies to improve efficiency.
• Account Engagement and Pipeline Contribution

Requirements

• 5+ years of experience in Marketing Operations, Revenue Operations, Business Operations, Demand Generation, or a related discipline.
• Demonstrated super-user / power-user proficiency in HubSpot - hands-on experience building and optimizing workflows, lead scoring, email and campaign tools, lists, forms, and reporting from within the platform (functional ownership, not IT administration). Hands-on experience with CRM systems such as Salesforce is also required.
• Experience managing campaign execution, lead management processes, and marketing performance reporting.
• Strong analytical skills with the ability to translate data into actionable business recommendations.
• Experience working cross-functionally with sales, operations, customer success, and executive leadership teams.

Preferred

• Knowledge of Account-Based Marketing (ABM) strategies and platforms.
• Experience supporting CRM migrations, system integrations, and data governance initiatives.
• Project management experience, including process documentation and workflow optimization.
• HubSpot certifications (e.g., Marketing Hub, Marketing Software) strongly preferred; Salesforce, Marketo, or comparable platform certifications a plus.

Benefits

• Time to Recharge:  Enjoy  8 company-paid holidays ,  2 floating holidays , and   PTO  so you can rest, celebrate, and take care of what matters most.
• Comprehensive Benefits Package:  Including Medical, Dental, and Vision that you can  enroll in starting on Day 1. Coverage  begins the first of the month following 30-days of employment.
• Peace of Mind: The Employee Assistance Program   is available to all employees, even if you do not participate in the benefits package.
• Your financial future matters:  Enjoy our employer-supported 401(K) with immediate 100% vesting, plus a  3% employer match and a 50% match on the next 2%.
• Wellness Support:  Access to  HSA ,  mental health resources,   and  gym discounts —because your health matters.
• Extra Protection & Perks:  Through discounted group programs, such as  legal services ,  home & auto insurance ,  pet insurance , and  ID theft protection  for life’s unexpected moments.