Own the North American event program end to end and drive growth through category-defining experiences across live, virtual, and hybrid formats.

• Develop and execute a North American event strategy aligned with S&S's business objectives, brand strategy, and commercial priorities.
• Manage the annual event portfolio, including national trade shows, customer events, sales conferences, leadership meetings, regional activations, brand moments, and customer engagement experiences.
• Recommend annual event investments based on business impact, customer value, and brand visibility.
• Develop annual and long-range event plans that support company growth and customer engagement.
• Present event and experiential strategies, performance metrics, and recommendations to executive leadership.
• Lead the planning and execution of live, virtual, and hybrid events from concept through post-event analysis.
• Oversee venue selection, budgeting, logistics, travel, exhibit management, production, registration, and onsite execution.
• Ensure every event and experience reflects the S&S brand and delivers a seamless customer experience.
• Identify new technologies and engagement strategies that enhance event effectiveness, attendee engagement, product/brand discovery, brand storytelling, and operational efficiency.
• Proactively manage event risks and contingency planning.