Sr. Manager, Customer Success Marketing

Indianapolis, IN (Hybrid)

$143K/yr – $217K/yrSenior LevelFull time

Posted 7 weeks ago

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Job Summary

Own the post-sale storytelling engine and launch cadence for Customer Success at scale, aligning GTM, Product, and Services content to drive cohesive narratives and high-impact live and virtual moments.

  • Narrative ownership: align go-to-market, Partner Marketing, and Professional Services Marketing around a single post-sale story
  • Launch discipline: end-to-end execution for Customer Zero moments from Dreamforce to webinars and sales activation
  • Content operations: maintain a living bill of materials and scale messaging with AI tools

Job Description

Responsibilities

  • Build and continuously refine the core narrative and messaging framework for Salesforce's Customer Success portfolio, collaborating with go-to-market teams, Partner Marketing, and Professional Services Marketing to ensure a cohesive, connected story across the full post-sale ecosystem
  • Own the marketing strategy and end-to-end launch execution for Customer Zero features and moments - from keynotes and Dreamforce to webinars and sales activation - partnering across Product, Sales, Marketing, and Communications to bring launches to market with impact
  • Develop and maintain a comprehensive bill of materials including blogs, whitepapers, web copy, first call decks, event content, and more - ensuring assets are current, on-message, and accessible across teams
  • Use AI tools to generate content, pressure-test messaging, and build scalable processes that improve speed and quality across the team

Requirements

  • You have extensive experience in Product Marketing, Corporate Marketing, Customer Marketing, Content Development, or Communications - with a strong track record leading product launches and cross-functional initiatives in large, complex, global organizations
  • You're an exceptional storyteller with strong written communication skills and the ability to translate complex concepts into clear, compelling narratives for diverse audiences
  • You're fluent with AI tools and use them actively as part of your day-to-day workflow
  • You're comfortable engaging with and influencing senior leaders, and you bring clarity and momentum to ambiguous, high-stakes projects

Preferred

  • You have experience marketing professional services or customer success offerings
  • You have an MBA or equivalent advanced business education

Benefits

  • When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best.
  • More details about company benefits can be found at the following link: https://www.salesforcebenefits.com
  • time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program
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