Sr. Manager of Channel Marketing - Head of Field Training

Midvale, UT (On-site)

Salary Not AvailableSenior Level10+ years expFull time

Posted 2 months ago

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Job Summary

Own and scale the MSM training function by building a high performing team, codifying a repeatable training model, and aligning field enablement with GTM campaigns.

  • Lead MSM team development, coaching, and performance reviews to drive sell-through with retail partners.
  • Create a data driven training cadence and tools that tie field execution to marketing launches and field metrics.
  • Partner with analytics, sales, and product marketing to integrate training early in GTM and reflect current campaigns.

Job Description

Responsibilities

  • Lead, coach, and mentor the MSM team to ensure high performance, growth, and strong team morale.
  • Foster a culture of motivation, camaraderie, accountability, and psychological safety—where ideas are shared and feedback is constructive.
  • Use strong interpersonal and conflict-resolution skills to navigate team dynamics, address performance challenges, and facilitate productive outcomes.
  • Conduct performance reviews, deliver coaching plans, recognize achievements, and ensure development pathways for each team member.
  • Create and maintain communication rhythms that promote team alignment, shared learning, and consistent execution across regions.
  • Develop weekly, monthly, and quarterly training plans aligned with ZAGG’s 12-month retail marketing roadmap.
  • Own a cadence of communication with MSMs, sales leadership, and retail partners to ensure programs are clear, effective, and scalable.
  • Work cross-functionally to create impactful training tools—including scripts, demos, digital assets, storytelling aids, and platform-based training modules.
  • Support the optimization, and usage of a ZAGG Zone, a hosted digital training platform and other enablement tools.
  • Ensure training messaging and execution consistently reinforce brand identity and product value.

Requirements

  • 10+ years in a training leadership, field marketing, or channel marketing role.
  • Demonstrated experience managing teams, coaching performance, and cultivating strong interpersonal dynamics.
  • Strong conflict-resolution, relationship-building, and team-motivation skill set.
  • Experience developing training content, programs, tools, or enablement platforms.
  • Consumer electronics experience or consumer products experience strongly preferred.
  • Strong analytical skills with experience in reporting, KPI tracking, and data-driven decision-making.
  • Highly organized, detail-oriented, and capable of managing multiple concurrent priorities.
  • Excellent communication skills—verbal, written, and presentation.
  • Experience working cross-functionally with sales, marketing, and retail partners.
  • Bachelor’s degree in marketing, communications, business administration, or a related discipline.
ZAGG, Inc. logo

ZAGG, Inc.

Since 2004, ZAGG has been protecting and enhancing your favorite gadgets. From our first InvisibleShield to our latest advances in audio, protection, power, and customization - our goal is to make your life easier and the life of your gadgets longer as we're at the top of the gadget industry. At ZAGG, we strive to deliver products known for their smart designs and creative product solutions. We embrace challenges and refuse to be deterred by obstacles. We aspire to create value for our customers, business partners and investors. ZAGG brands (ZAGG, mophie, InvisibleShield, BRAVEN, Halo, Gear4 and IFROGZ) is the biggest company you've yet to hear of but will love to work at! Together, the ZAGG family continue to share our love of gadgets with the world. In fact, the industry has come to equate us with quality and customer assurance. Simply stated, when you buy a ZAGG Brands product, you know you are getting the best.

Founded in 2004
Salt Lake City, Utah, USA
967 employees (87 in marketing)

Traffic Signals

Monthly Visitors
787K
Monthly Google Ads Budget
$41.1K
Traffic Source Mix
Search
38%
Direct
53.6%
Referral
4.7%
Social
1.9%
Paid
1.6%

Headcount Trend

Current headcount: ~968

Marketing Team

Marketing Team Size
50 (5% of company)

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