Responsibilities

• Contribute to the development and execution of brand strategy, including the Annual Brand Plan, HCP Engagement Plan, and budget allocation
• Partner cross-functionally (Sales, Market Insights, Regional Marketing, Medical Affairs, and others) to define HCP segmentation, align messaging and tactics, and support field tools, training, and execution
• Design and execute omnichannel HCP engagement strategies, using data and insights to measure performance and continuously optimize impact
• Lead scientific engagement efforts, including KOL strategy, speaker bureau, and peer-to-peer programs, while building strong relationships with key HCPs
• Oversee brand presence at national, regional, and local congresses and medical meetings; support field-led educational initiatives
• Develop clear, compelling HCP marketing content that translates complex scientific data; ensure consistency and compliance across channels
• Manage external agencies (creative, media, digital) and budgets to ensure timely, high-quality execution and accurate financial tracking
• Collaborate closely with cross-functional partners (e.g., Legal, Compliance, Medical Affairs, Market Access, Patient teams, Field, Global) to ensure alignment and flawless execution
• Monitor market trends, competitive dynamics, and customer insights to inform strategy, guide decision-making, and identify growth opportunities
• Serve as a subject matter expert on the product, disease area, and treatment landscape

Requirements

• BS/BA degree in marketing or life sciences and 8+ years of relevant experience in pharmaceutical product marketing, sales or pharmaceutical advertising agency. Experience in managing advertising Agency of Record activities. Experience in Endocrinology and/or rare diseases is a plus. OR
• MBA preferred and 6+ years of similar experience noted above OR
• PharmD or PhD and 4+ years of similar experience noted above
• Anticipates business and industry trends; recommends process, technical, and service improvements
• Recognized subject matter expert with deep domain expertise and broad knowledge of related areas; may represent the company externally
• Applies expertise to improve team efficiency and drive cross-functional impact
• Strong leadership and mentoring skills; able to lead multiple teams and develop junior members
• 3+ years of HCP marketing experience
• Excellent communication, storytelling, and presentation skills; simplifies complex information for diverse audiences
• Strong analytical and problem-solving skills; uses market research and performance data to inform decisions

Preferred

• MBA preferred and 6+ years of similar experience noted above
• PharmD or PhD and 4+ years of similar experience noted above
• 3+ years of HCP marketing experience
• Experience in Endocrinology and/or rare diseases is a plus

Benefits

• Benefits offered include a retirement savings plan (with company match), paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage in accordance with the terms and conditions of the applicable plans.