Sr. Growth Marketing Manager, Website & Conversion Optimization

Seattle, WA (Hybrid)

$150K/yr – $175K/yrSenior Level5+ years expSalaried Ft

Posted 6 weeks ago

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Job Summary

Own RentSpree.com end to end with site strategy, CRO, funnel optimization, and cross-functional alignment to drive revenue.

  • Own RentSpree.com end to end: IA, homepage, product pages, pricing, signup flows.
  • Build and run CRO backlog with A/B and multivariate tests from hypothesis to rollout.

Job Description

Responsibilities

  • Own RentSpree.com end to end. Site strategy, information architecture, page experience, and the roadmap across homepage, product pages, pricing, signup flows and more.
  • Build and run the CRO program. Own the full web experimentation backlog: A/B and multivariate tests, landing page optimization, and signup flow improvements, from hypothesis through rollout and analysis.
  • Own the visit-to-signup funnel. Define the metrics, find the drop-offs, and ship the fixes. You're accountable for website conversion as a number.
  • Partner with Growth Marketing so the site reinforces paid acquisition, SEO, and lifecycle strategies, and landing pages convert the traffic those channels earn.
  • Manage our web design and development team. Own the vendor or in-house relationship, set priorities, and run the website roadmap and backlog.
  • Connect your work to business outcomes, driving measurable improvements in not just conversion, but overall revenue.
  • Our job descriptions evolve with our business needs and priorities. Your role may include other tasks, projects, and team support.

Requirements

  • 5+ years in web strategy, CRO, or digital marketing, including clear ownership of a high-traffic marketing website.
  • Strong grasp of conversion fundamentals : funnel design, landing page strategy, form optimization, page speed, and SEO/AEO basics.
  • Strong website UI/UX instincts and copywriting that converts : you can spot why a page underperforms and write the fix.
  • Ability to self-serve analytics (GA4, Amplitude/Mixpanel, Looker/Tableau, heatmap and session replay tools) and turn data into action.
  • Comfort partnering with growth and marketing, product, design, engineering, and data to ship fast, iterative improvements.
  • Hands-on experience using AI for growth workflows , personalization, experiments, or page variations.
  • Excellent communicator who can influence cross-functional teams and drive clarity around priorities.

Preferred

  • AI is a core skill. Use AI tools to move faster and think sharper.
  • Own it end to end. Drive projects from idea to execution. Take pride in the work. Do what it takes.

Benefits

  • Compensation. $150-175k base.
  • Equity. Share in what you help build.
  • The team. Talented colleagues who push you and back you up.
  • Room to grow. Coaching, resources, and development beyond the role you start in.
  • Health coverage from day one. Medical, dental, and vision for you and your dependents. HSA/FSA options. Headspace Care+, gym discounts, and more.
  • A real plan for your future. Life and disability coverage, plus a SIMPLE IRA with company match.
  • Flexible vacation. Take the time you need. We trust you to manage it.
  • 11 holidays a year, plus 3 recharge days.
  • Ways to connect. Reimbursed weekly team lunches, game nights, and events. In-person and remote.
  • Recognition. Recognize a peer with Sprees (redeemable for gift cards or donations). Nominate someone for a S.P.R.E.E. Award with a potential spot bonus.
RentSpree logo

RentSpree

4.1 Glassdoor

Launched in 2016, RentSpree embarked on a mission to revolutionize the residential rental application process. Today, we've successfully transitioned an industry from cumbersome paper applications to a streamlined digital experience. With over 3 million renters placed in homes using our simpler and transparent platform, we've made significant strides but realize our journey is far from over.Our vision expands beyond simplifying the rental process. We strive to create lasting, meaningful connections among renters, agents, and landlords, building a community founded on trust, efficiency, and satisfaction. As we look ahead, we are excited and committed to leading the charge in elevating the residential rental industry experience.Join us on this exciting journey as we continue to reinvent the rental experience, creating a feeling of 'home' in every transaction.

Founded in 2016
Seattle, Washington, USA
144 employees (13 in marketing)
76% recommend to a friend
86% CEO approval

Traffic Signals

Monthly Visitors
605.7K
Monthly Google Ads Budget
$45
Traffic Source Mix
Search
18.4%
Direct
73%
Referral
7.5%
Social
0.4%
Paid
0.6%

Headcount Trend

Current headcount: ~147

Marketing Team

Marketing Team Size
5 (3% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$27.7M
Last Raise
$17.3M
Series B, 4 years ago

Funding History

  • Aug 2022
    Series B • $17.3M
  • Jul 2021
    Series A • $8M
  • Feb 2020
    Seed • $2.3M

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