Sr External Communications & Public Relations Manager

Hopkins, MN (On-site)

$120K/yr – $150K/yrSenior Level8+ years expFull time

Posted 9 days ago

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Job Summary

Own and drive CJ Schwan’s external communications program by advising senior leaders, shaping messaging, managing media relations and crisis readiness across priority initiatives.

  • Develop and execute external communications strategies to strengthen corporate reputation.
  • Advise senior leaders on communications strategy and stakeholder engagement.
  • Coordinate executive messaging, media preparation and external plans for leaders.

Job Description

Responsibilities

  • Develop and execute external communications strategies that strengthen CJ Schwan’s corporate reputation and support key business priorities.
  • Serve as a trusted communications adviser to senior business leaders on communications strategy, public positioning and stakeholder engagement.
  • Support executive communications efforts by developing messaging, talking points, briefing materials and external communication plans for company leaders.
  • Partner with leadership to identify and execute executive visibility and thought leadership opportunities that strengthen company reputation and support strategy business objectives.
  • Identify opportunities to elevate the company’s profile through strategic storytelling, thought leadership and external engagement.
  • Ensure external communications activities align with company objectives, corporate messaging and brand positioning.
  • Serve as the primary media contact for national, trade, business and local media outlets.
  • Develop and maintain strong relationships with journalists, editors, producers, industry analysts and other key influencers.
  • Proactively identify, develop and pitch stories that advance strategic business priorities and strengthen company and brand visibility.
  • Manage incoming media inquiries with speed, accuracy and strategic messaging.

Requirements

  • Education: Bachelor's degree in Communications, Public Relations, Journalism, Marketing or related field preferred.
  • Years of Related Experience: Typically has 8-12 years of progressive experience in public relations, corporate communications, media relations, external communications or related disciplines, including experience leading communications strategies, managing agencies and advising senior leaders.
  • Knowledge/Skills/Abilities: Strategic communicator with demonstrated experience developing and executing integrated communications and public relations strategies; strong media relations and storytelling capabilities; experience supporting executive communications and crisis communications; exceptional written, verbal and presentation skills; strong business acumen and ability to influence stakeholders across all levels of the organization; experience managing agencies, budgets and external partners; strong understanding of digital communications, social media and website content strategy; ability to balance strategic planning with hands-on execution; proficiency with Microsoft Office applications, media monitoring tools and communications analytics platforms.

Benefits

  • Beyond base salary, we offer a competitive Total Rewards package designed to support your overall well-being, including comprehensive health benefits, time off programs, and retirement and financial offerings.

Schwan's Company

If you’ve found your way to our LinkedIn page, you’re likely here for one of two reasons: You’re reviewing insurance companies or you’re browsing new career opportunities. Well, you’ve come to the right place. Insurance CustomerIn its 40 years, Plymouth Rock Assurance has grown to be one of the leading auto and home insurers in the Northeast. With unique features like Crashbusters® mobile claims vans, Door to Door Valet Claim Service®, the Get Home Safe® taxi and rideshare benefit, Road Rewards® and our Home Insurance Quick Quote, we’re committed to delivering our customers “More Than Just Insurance.” To get a free quote, visit plymouthrock.com or talk to a Plymouth Rock agent.Job SeekerWe take pride in both the strength and commitment of our Plymouth Rock Assurance team. We actively seek individuals who exhibit friendliness, integrity, loyalty, hard work and the pursuit of excellence. If you’re currently looking for a new employment opportunity, we hope you’ll consider Plymouth Rock. For a full list of job openings, please visit www.plymouthrock.com/about/careers.

Founded in 2001
Boston, Massachusetts, USA
2.2K employees (101 in marketing)

Traffic Signals

Monthly Visitors
535.8K
Monthly Google Ads Budget
$528.9K
Traffic Source Mix
Search
28.9%
Direct
65.6%
Referral
4.4%
Social
0.3%
Paid
0.7%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
83 (4% of company)
Median Career Experience
12.5 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
39