Responsibilities

• Own the strategy and execution for a portfolio of events across the design and film education ecosystem — from major sponsorships and Adobe-led summits to high-touch campus activations and 1:1 executive experiences.
• Partner with business leaders and cross-functional teams to ensure our event presence supports real goals — target account engagement, product adoption, and long-term institutional relationships.
• Design experiences that feel premium and purposeful. Not just booths and stages, but journeys that reflect the creativity of the design and film communities, and drive impact beyond the event.
• Own the event budget across your portfolio — including forecasting, contract negotiation, and tracking ROI.
• Lead agencies and production partners with clarity and high standards — holding everyone accountable to timelines, creative excellence, and outcomes.
• Measure what matters. Define success metrics, track engagement and pipeline impact, and translate results into insights and next steps.
• Build repeatable playbooks. Spot opportunities to standardize, scale best practices, and mentor others — helping elevate how we show up across the education market.
• Stay close to trends across design and film education, ensuring our presence feels relevant, credible, and connected to the community.

Requirements

• 8+ years leading event or field marketing programs in B2B tech, SaaS, or enterprise environments, with clear ownership of strategy and execution.
• Experience working with creative communities (design, film, media, content creators), whether within higher education or across the broader creative ecosystem.
• A track record of managing multiple complex high-visibility programs at once and delivering measurable impact across engagement, pipeline, and revenue.
• The ability to think strategically and execute operationally — comfortable setting direction and knowing all the little details.
• Exceptional program and project management skills, with the ability to prioritize, problem-solve, and move initiatives forward in fast-paced environments.
• Strong executive presence and experience partnering with senior business leaders and cross-functional stakeholders; confident presenting strategy, results, and recommendations.
• Proven budget ownership, including forecasting, contract negotiation, and agency/vendor management across high-investment programs.
• A genuine appreciation for the design and film community, with an instinct for building experiences that feel credible and relevant.
• Comfort operating in ambiguity and leading through influence rather than authority.

Benefits

• Adobe for All