Responsibilities

• Serve as a senior executive ambassador for Good Karma Brands, representing the company with holding companies, independent agencies, and national brand marketers to strengthen awareness, consideration, and long-term strategic relationships
• Develop and expand executive-level relationships to drive revenue with key agency and advertiser decision-makers, creating new pathways for partnership, accelerating revenue opportunities, and enhancing GKB’s position within the marketplace
• Lead national business strategy and growth efforts for the NBA & WNBA business within the national marketplace, identifying opportunities for brands to authentically connect with basketball fans through premium content, experiences, audio, digital platforms, and integrated marketing solutions
• Develop compelling partnership strategies that showcase the unique power of the NBA ecosystem and position GKB as the premier partner for brands looking to reach passionate audiences
• Identify emerging trends across the NBA business landscape and develop innovative partnership opportunities that keep GKB at the forefront of the marketplace
• Provide leadership on proactive opportunity development and high-level RFP approach, including shaping the narrative, packaging, and strategy for key pursuits
• Partner with internal stakeholders across GKB departments including inventory, marketing, other divisions, and the multi-market team, ensuring alignment from opportunity development through execution
• Represent GKB in the marketplace, including industry conferences, events, and partner entertainment, serving as a visible leader and connector for the business
• Establish scalable operating rhythms and clear accountability across key partners and internal teams so work is prioritized, communicated, and executed consistently
• Leverage AI tools to enhance business development, market intelligence, partner research, proposal development, communication, and operational efficiency while maintaining strong strategic thinking, relationship management, and executive judgment
• Participate in company-wide collaboration and cross-functional leadership; travel as needed
• Lead by example by being humble, hungry, and smart
• Other assigned leadership responsibilities
• Be a Good Karma Brands ambassador by adhering to the GKB core values: Listen , Be Honest, Follow Through, Work Hard, Teamwork, and Over Deliver

Requirements

• Proven senior-level national business growth and commercial leadership experience in sports, podcasts, digital media, or adjacent media ecosystems
• Demonstrated ability to build and leverage relationships with holding companies and large advertising agencies, especially in New York
• Established top-tier relationships across agencies and brands, with a proactive approach to deepening existing relationships and continuously developing new partners and contacts
• Track record of driving new business, including creating demand for premium solutions and converting senior-level agency relationships into revenue
• Strong executive presence and comfort leading conversations with senior decision makers
• Ability to partner cross-functionally and align stakeholders from pursuit through execution
• Strong communication, prioritization, and follow-through
• With this career, you are required to hold a valid driver’s license

Benefits

• This role is eligible for full benefits including health, dental and vision insurance, Life Insurance, STD, LTD, 401(k) Plan, Dependent Care, paid parental leave, and more with opportunities for salary growth increase with skills and responsibilities and meeting targeted goals. The position will be required to work some evenings and weekends.
• Pay Transparency: The salary for New York-based individuals expressing interest in this position is $250,000 - $400,000 (base). This role is eligible for incentive compensation and a competitive benefits package. Actual compensation will be based on experience, skills, and performance expectations.