Responsibilities

• Develops the marketing technology, operations and analytics vision, strategy, systems and analytics that enables intelligent decisions and accelerates growth
• Leads all marketing operations including marketing technology stack strategy, roadmap, administration, lead routing, scoring, segmentation, targeting, campaign tracking and attribution, marketing database contact, quality, data compliance (GDPR) and accuracy.
• Partners with field marketing to assist in developing omni-channel campaign strategy and plans.
• Accountable for data quality and accuracy across Marketing systems
• Drive marketing performance measurement to drive actionable insights with executive-level reporting
• Monitor, analyze and report on the marketing contribution to pipeline, program ROI, funnel efficiency, TAM penetration and goal achievement
• Partner with marketing leaders on long-term planning, strategy and infrastructure.
• Lead, mentor and develop a global marketing technology, operations and analytics team.

Requirements

• Ability to interact with senior management; strong communication and presentation skills.
• Advanced knowledge of Microsoft Excel and other MS Office tools
• Project management skills
• Strong knowledge of CRM, Salesforce.com preferred
• Strong ability to analyze quantitative data to determine program effectiveness, attribution, ROI

Preferred

• 12+ years progressive experience and demonstrated success/knowledge
• 7+ years managing and developing multi-discipline teams, preferably with international reach across multiple service types
• 6+ years of specialized/industry experience
• Bachelor’s degree (or equivalent experience)
• Master’s degree preferred

Benefits

• Health and Wellness: Comprehensive health and wellness benefits designed to support your overall well-being.
• Internal Mobility: Opportunities for mentorship, continuing education, and focused career goal setting, with 25% of positions filled internally.
• Career Development: Free LinkedIn Learning licenses for everyone, along with our Mentoring Program to boost your personal development.
• Inclusive Workplace: Collaborate with a diverse team in an inclusive, global workplace that fosters innovation and celebrates partnership.
• Work-Life Balance: Policies built on mutual trust and support, encouraging time off to rest, recharge, and reconnect.
• Global Mobility: Comprehensive support for international relocations and permanent residency processes.