Responsibilities

• Being a steward of Ulta Beauty’s brand integrity across international markets by ensuring U.S. marketing materials are appropriately leveraged, adapted, and deployed.
• Maintain consistency in messaging, creative expression, and brand positioning across all international partner activations, while balancing local relevance.
• Oversee the adaptation and extension of U.S. campaign assets into partner regions, ensuring alignment with local market dynamics and execution plans while preserving brand standards.
• Provide U.S. strategy frameworks, integrated marketing calendars, and planning deliverables as guidance for partners.
• Translate U.S. based capabilities, processes, and best practices into scalable models suitable for international markets.
• Serve as the primary marketing approver for international partner marketing plans, campaigns, and activations.
• Establish and enforce governance frameworks that balance brand protection with local flexibility.
• Provide ongoing visibility into international marketing initiatives to the CMO and International Lead, seeking guidance and alignment on key brand, reputational, and strategic decisions.
• Establish KPIs and performance measurement frameworks to assess international marketing effectiveness.
• Identify opportunities to optimize processes, enhance collaboration, and improve speed-to-market.

Requirements

• Bachelor’s degree in Marketing, Business, or related field required; MBA or advanced degree preferred.
• 12+ years of progressive marketing leadership experience.
• Retail, beauty, or consumer brand experience preferred, with demonstrated leadership of international marketing strategy, brand stewardship, and multi-market execution required.
• Proven experience adapting global campaigns across markets while maintaining brand integrity.
• Strong partnership capability across functions and potential partners; ability to influence outcomes without direct authority.
• Demonstrated ability to lead in matrixed, cross-functional organizations.
• Experience partnering with international distributors, franchise partners, or joint ventures preferred.
• Strong strategic thinking, operational rigor, and change management capability
• Demonstrated ability to operate with agility, manage competing priorities, and lead through ambiguity.
• Excellent written and verbal communication skills; strong executive presence.
• Travel required, including international.

Preferred

• MBA or advanced degree preferred?
• Experience partnering with international distributors, franchise partners, or joint ventures preferred

Benefits

• Full-time positions are eligible for paid time off, health, dental, vision, life and disability benefits.
• Part-time positions are eligible for dental, vision, life, and disability benefits.