Own and elevate enterprise creative across brand, production, and internal/external communications, driving cross-channel campaigns, governance of visual identity, and adoption of AI-enabled workflows.

• Leadership: build and mentor a multidisciplinary in-house team, setting standards and culture.
• Strategy & execution: translate brand strategy into platforms and assets across channels with agency partners.
• Operations & modernization: standardize brand systems, scale video production, and accelerate creative workflows using new technologies.