Sr Director, Digital/Social Account Lead

New City, NY (Unknown)

$160K/yr – $180K/yrSenior Level8+ years exp

Posted 3 months ago

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Job Summary

Drive senior client leadership and strategy for integrated digital and social programs, shaping long-term account growth.

  • Own day-to-day client relationships and translate objectives into digital strategies.
  • Must-have: Proven leadership of major brand accounts and cross-functional teams.
  • Standout: Broad ability to define long-term vision and growth opportunities.

Job Description

Responsibilities

  • Client Leadership & Strategy: Serve as the primary day-to-day senior lead across key client relationships; translate client objectives into clear digital and social strategies; provide strategic guidance on campaigns, content ecosystems, and always-on programming; support VP leadership in defining long-term account vision and growth opportunities
  • Creative & Executional Oversight: Oversee development of integrated digital/social campaigns from brief to execution; ensure all work is culturally relevant, platform-native, and aligned with brand voice; partner with creative, strategy, and production teams to elevate output; translate trends into actionable ideas
  • Team Leadership & Development: Lead, mentor, and develop a cross-functional team (account, social, strategy); provide clear direction and feedback to mid-level and junior team members; foster a collaborative, high-performance culture
  • Business & Operational Ownership: Manage account health, including scopes, timelines, and overall delivery; support new business efforts, including RFP responses and pitch development; identify opportunities for organic growth within existing accounts; ensure strong internal processes for efficient, high-quality output

Requirements

  • 8–12+ years of experience in digital, social, or integrated marketing (agency experience preferred)
  • Proven experience leading major brand accounts and cross-functional teams
  • Strong understanding of social platforms, content ecosystems, and cultural trends
  • Experience developing and presenting strategic frameworks and campaign ideas
  • Ability to balance big-picture thinking with hands-on executional leadership
  • Strong communication, client management, and presentation skills
  • Passion for sport, music, and culture

Benefits

  • This position is also eligible for benefits and discretionary bonus.

Marketing Team

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