Responsibilities

• Leads in the development and execution of strategies and plans that ensure long term sustainable growth of the business. Synthesizes data and uses this understanding to support identification and innovation of business building solutions.
• Leads sophisticated projects and processes within area of responsibility to deliver results with multiple target completion dates and shifting priorities.
• Implements digital and traditional marketing tactics and media, including creative development process, planning, and execution.
• Leads creative development and provides specific feedback on look and feel and develops strong creative briefs.
• Monitors emerging innovative trends in content, design and marketing tactics
• Reviews and analyzes customer insights and analytics and tools to understand and forecast market, competitor and customer needs and behavior. Helps to define appropriate target audiences, evaluate sufficiency, and effectively get results with data-based decisions.
• Ensures programs are on strategy and on schedule.
• May perform other responsibilities as assigned

Requirements

• Bachelor’s degree in marketing, business administration or related field; graduate degree highly desirable
• License/Certification/Designation: Technical insurance designations such as CPCU, CLU, ChFC, FLMI considered a plus
• Associates will need to acquire the required federal and/or state licenses/registrations within the designated time period; additional licenses/registrations may be required when new products and services are implemented
• Experience: typically, 10 or more years related professional experience in marketing, field sales management, insurance or related field; prior marketing development and project leadership exposure/experience preferred

Preferred

• Master’s degree may be substituted for a portion of the experience requirements as appropriate
• Technical insurance designations such as CPCU, CLU, ChFC, FLMI considered a plus

Benefits

• medical/dental/vision
• life insurance
• short and long term disability coverage
• paid time off with newly hired associates receiving a minimum of 18 days paid time off each full calendar year pro-rated quarterly based on hire date
• nine paid holidays
• 8 hours of Lifetime paid time off
• 8 hours of Unity Day paid time off
• 401(k) with company match
• company-paid pension plan
• business casual attire