Sr Associate, Toy Marketing, Tracks & Playsets at Mattel | El Segundo, CA | $89K/yr – $111K/yr

Mattel

Sr Associate, Toy Marketing, Tracks & Playsets

El Segundo, CA (On-site)

$89K/yr – $111K/yrMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive toy product marketing from concept to shelf, focusing on pricing, consumer insights, and cross-functional collaboration to maximize revenue and SKU productivity.

Must-have: Marketing experience with pricing, P&L, and cross-functional collaboration.
Standout: Experience in category management, product marketing, or toy development with retail buyer dynamics.

Job Description

Responsibilities

Support the development of toy strategy by segment
Support the toy pricing architecture and competitive positioning.
Assist in gathering consumer/play insights specific to toy usage and play patterns.
Collaborate with Design/R&D to bring toys from concept to shelf.
Support toy business performance (POS performance and SKU metrics: revenue, margin, productivity).
Provide input to Brand Marketing on packaging, messaging, and feature storytelling.

Requirements

Minimum of 3 years of marketing experience.
Project management skills: potential to manage complex product development timelines.
Strong quantitative/Analytical/financial skills (forecasting, pricing, SKU productivity and competitive analysis).
Financial acumen: Experience with P&L management.
Experience partnering with cross functional teams (ie design and manufacturing).
Communication skills: Excellent at storytelling, presentations, and influencing team.
Strong PowerPoint creation and presentation skills, proficiency in Outlook, Word and Excel
Roles in category management, product marketing, or product development.
Background in CPG or toy companies, ideally with exposure to retail buyer dynamics.
Retail/channel knowledge: Ability to leverage insights to build mass, specialty, and e-commerce distribution strategies.

Benefits

Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.