Responsibilities

• Support the development and execution of public relations programs for Mattel’s portfolio of dolls brands, partnering closely with the Senior Director and cross-functional teams to bring brand stories to life through earned channels.
• Collaborate with internal teams and external partners to develop communications materials, including press releases, media alerts, briefing documents, Q&As, fact sheets, talking points, and other campaign assets.
• Assist in the planning and execution of product launches, brand campaigns, corporate initiatives, and cultural moments that support business objectives and brand reputation.
• Draft messaging and executive briefing materials to support media interviews, speaking engagements, events, and other communications opportunities.
• Support executive social media content development related to Mattel brands, products, and company initiatives.
• Coordinate day-to-day activities with external agency partners, helping to manage timelines, deliverables, approvals, and campaign execution.
• Build and maintain relationships with media and industry contacts while supporting outreach efforts that generate positive brand awareness and engagement.
• Monitor media coverage, industry trends, and cultural conversations to identify opportunities and insights that inform communications planning and storytelling.
• Support issues management and communications preparedness efforts by helping develop materials, gathering information, and coordinating stakeholder communications as needed.
• Track, analyze, and report on campaign performance, media coverage, and communications results, helping to identify learnings and recommendations for future programs.
• Manage multiple projects simultaneously while maintaining strong attention to detail, meeting deadlines, and adapting to evolving business priorities.

Requirements

• Bachelor’s degree in Journalism, Communications, Marketing, Public Relations, or a related field.
• 3+ years of experience in public relations, communications, or a related field, preferably within an agency, entertainment, consumer products, lifestyle, or in-house communications environment.
• Demonstrated experience supporting integrated communications campaigns from planning through execution.
• Strong writing, editing, and verbal communication skills, with the ability to tailor messaging for different audiences and platforms.
• Strong organizational and project management skills with the ability to manage multiple priorities in a fast-paced environment.
• Ability to develop thoughtful recommendations and execute against plans with guidance from senior team members.
• Experience collaborating with cross-functional partners and external agencies.
• A proactive, solutions-oriented mindset and willingness to take initiative while working both independently and collaboratively.
• Strong attention to detail and commitment to delivering high-quality work.
• Interest in pop culture, media, social platforms, consumer brands, and the evolving communications landscape.

Benefits

• comprehensive benefits
• resources to help empower a culture where every employee can reach their full potential.