Sr Art Director

New York, USA (On-site)

$100K/yr – $120K/yrSenior Level7+ years expFull time

Posted 4 months ago

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Job Summary

Drive performance-focused creative leadership for Smartly as an Art Director/Digital Designer who shapes campaigns across social platforms.

  • Own visual strategy and design execution for high-performing campaigns across multiple platforms.
  • Must-have: 7+ years in Art Direction or Digital Design for performance marketing.
  • Standout: Builds scalable creative systems and advises clients on testing and optimization.

Job Description

Responsibilities

  • Lead visual strategy, concept development, and design execution for high-performing campaigns across Meta, TikTok, Pinterest, Snap, Google, and more.
  • Create prototypes and mockups that bring campaign ideas to life across funnel stages and formats.
  • Build scalable, modular frameworks for international and multi-platform execution — from localizations to template systems.
  • Partner directly with clients as a creative advisor, offering guidance on best practices, testing strategies, and performance optimization.
  • Collaborate with developers and production teams to co-create automated solutions within Smartly’s Creative Suite.
  • Provide product feedback to help improve our creative tools and better align them with real-world needs.
  • Contribute to a vibrant creative culture — where ideas are shared freely, TikToks are judged ruthlessly (in a good way), and good design always wins.

Requirements

  • 7+ years as an Art Director or Digital Designer with experience in performance marketing and paid social.
  • A portfolio that speaks for itself: performance-first campaigns, scalable systems, motion/2D/3D work a plus.
  • Mastery of Adobe Creative Suite; familiarity with Figma and motion tools welcomed.
  • Deep knowledge of social platforms and how creative drives performance across audiences and placements.
  • Strong communicator with the confidence to present work, lead conversations, and build trust with clients and partners.
  • Experience working with SaaS tools or in ad tech — and the ability to translate technical capabilities into compelling creative.
  • Proficiency in cloud-based tools (Google Workspace, Highspot, etc.).

Nice To Have

  • Motion tools welcomed
  • Familiarity with motion tools welcomed
  • SaaS tools or ad tech experience (bonus)

Benefits

  • Five weeks paid time off (PTO), 11 company paid holidays, unlimited sick days
  • Generous healthcare packages & mental health benefits
  • 401K plus matching & equity grants for all new Smartlies
  • Wellness benefit & learning reimbursement opportunities
  • Volunteer time off days & company donation matching opportunities
  • And so much more…
Smartly logo

Smartly

3.3 Glassdoor

Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers. We are the only company managing creative and media for 700+ brands worldwide and $5B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best. Join our global team to transform ad experiences for brands and their consumers.

Founded in 2013
Helsinki, Southwest Finland, FIN
954 employees (121 in marketing)
51% recommend to a friend
44% CEO approval

Traffic Signals

Monthly Visitors
149.9K
Monthly Google Ads Budget
$33K
Traffic Source Mix
Search
45.9%
Direct
42.3%
Referral
8%
Social
2.5%
Paid
1.1%

Headcount Trend

Current headcount: ~954

Marketing Team

Marketing Team Size
64 (7% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$22.8M
Last Raise
$20M
Series Unknown, 6 years ago

Funding History

  • Nov 2019
    Series Unknown
  • Sep 2017
    Secondary Market • $20M
  • Apr 2015
    Series A • $2.8M

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