Responsibilities

• Implement advertising efforts and works collaboratively with the Executive Director of Creative Services and Marketing Manager to help advance the goals of the college.
• Monitors assigned advertising projects and buys marketing projects, gets quotes from television, radio and online/print magazines, and reviews invoices for accuracy.
• Assists the Marketing Manager with developing project plans and conducting risk analysis.
• Assists the Marketing Manager with project review, vetting and selection.
• Meets with clients to assess and determine marketing needs and prepares notes and initial recommendations.
• Enters project plans into Teamwork project management software and assists with coordination of project workflow.
• Assists in research and data collection regarding target audiences in order to establish better strategies.
• Evaluates the effectiveness of marketing and promotional efforts.
• Builds relationships and collaborates with college faculty, staff, departments and committees to provide efficient and effective marketing services, training, media coaching and related support opportunities.
• Assists with copywriting for advertising campaigns and recruiting collateral.

Requirements

• Bachelor’s Degree in Marketing, Communications or related field required
• At least two (2) years of experience working in advertising and/or a marketing environment required
• Excellent oral, written, presentation, and interpersonal communication skills
• Strong computer skills with knowledge of Microsoft Office including, but not limited to, Word, Excel, PowerPoint, and Outlook, the Windows environment, and internet research skills
• Excellent proofreading skills
• Ability to prioritize, organize, and complete multiple tasks with attention to detail, within stated deadlines
• Ability to work independently as well as a team player within department and with others
• Ability to work evenings and/or weekends as needed; willing to travel throughout the college district using own means of reliable transportation
• Demonstrated commitment to achieving the vision and mission of South Texas College
• Ability to read and comprehend specific instructions pertaining to media sources and advertising