Social Media Specialist- International

Lehi, UT (On-site)

$60K/yr - $82K/yr (Est.)Entry Level, Mid Level2+ years expFull time

Posted 5 months ago

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Job Description

Responsibilities

  • Support the execution of a results-driven global social media strategy across key platforms.
  • Develop and curate the global content calendar, maintaining a consistent posting cadence across platforms, and ensuring content is on-brand and on-voice.
  • Coordinate with internal teams or external partners, providing clear briefs, reviewing and approving content, managing relevant usage rights, and tracking performance against agreed goals and SLAs.
  • Collaborate with creative teams and partners to create high-quality engaging content and execute across various social media platforms.
  • Manage and maintain comments, DMs and mentions across platforms and handles, responding or routing as appropriate to build, engage and nurture an active global community.
  • Track and analyze platform performance, audience behavior, and cultural trends to optimize global social strategy and inform decision-making.
  • Act as a brand guardian across global social channels, ensuring visual identity and tone of voice are consistent.
  • Champion the social POV in campaign planning and integration.

Requirements

  • Bachelor’s degree in Marketing, Communications, Digital Media, or a related field (preferred but not mandatory)
  • 2+ years of proven experience in social media marketing in a professional setting
  • Excellent written and verbal communication skills, with a deep understanding of social media language, trends, and culture
  • Proficiency in Meta Business Suite and major social platforms, plus content creation tools, such as CapCut, Canva, or similar, and platform analytics tools
  • A keen eye for design aesthetics and the ability to drive creation of visually compelling content
  • Strong organizational skills with the ability to manage multiple projects and meet deadlines
  • Passion for social media and staying up-to-date with the latest trends and platform updates
  • Experience working with international audiences, markets, or cross-cultural teams preferred (but not mandatory)

Benefits

  • Comprehensive medical, dental, and vision care
  • 401k package with employer matching
  • Paid Time Off
  • Maternity/Paternity leave
  • Full indoor basketball/volleyball court
  • Fully equipped fitness center (cardio, weights, functional fitness area, lockers and showers, etc.)
  • Yoga studio
  • Meditation/Nap room

Trove Brands

We’re Trove Brands—home to iconic brands like BlenderBottle®, Owala®, and Whiskware®.We design, build, and deliver patented, best-selling products that elevate everyday life. From hydration to nutrition to kitchen creativity, our brands are found in over 90,000 retail locations and more than 90 countries worldwide.We believe in the power of bold ideas, world-class design, and products that don’t just work—they spark joy.Explore our world:blenderbottle.com | owalalife.com | avana.com | whiskware.com

Founded in 2000
Lehi, Utah, USA
345 employees (77 in marketing)

Traffic Signals

Monthly Visitors
12.8K
Traffic Source Mix
Search
27.8%
Direct
54.3%
Referral
6.2%
Social
10%
Paid
1.5%

Headcount Trend

Current headcount: ~345

Marketing Team

Marketing Team Size
47 (14% of company)
Median Career Experience
6 years
Median Tenure
2.3 years