Responsibilities

• Plan, create, and schedule engaging content (photos, videos, Reels, Stories, TikToks) across Facebook, Instagram, TikTok, and other relevant platforms.
• Write compelling captions, hashtags, and calls-to-action tailored to each platform's audience and algorithm.
• Develop a consistent visual brand aesthetic and tone of voice across all channels.
• Collaborate with the business owner to photograph products, services, or in-store events for use in content.
• Repurpose long-form content into platform-appropriate short-form formats.
• Assist with the design and execution of social media campaigns.
• Assist in developing and maintaining a monthly social media content calendar.
• Research current social media trends, viral content formats, and relevant hashtags.
• Identify and propose new platform opportunities or content series to expand reach.
• Support seasonal campaigns, product launches, promotions, and sales events.

Requirements

• Currently enrolled in an Associate's, Bachelor's, or equivalent program in Marketing, Communications, Digital Media, Business, or a related field.
• Demonstrated knowledge of and active presence on social media platforms including Facebook, Instagram, and TikTok.
• Strong writing skills with an ability to adapt voice and tone for different audiences and platforms.
• Creative eye for visual content - photography, short-form video, and graphic design.
• Self-motivated and able to manage multiple tasks and deadlines independently.

Preferred

• Experience using Canva, Adobe Express, or similar graphic design tools.
• Familiarity with social media management tools such as Buffer, Hootsuite, Later, or Meta Business Suite.
• Basic understanding of SEO and social media algorithms.
• Knowledge of Facebook Ads Manager or Instagram Ads.

Benefits

• Real-World Experience - Build a tangible portfolio of published content, analytics reports, and campaigns you actually ran for a live business.
• Letter of Recommendation - Earn a strong professional reference and formal letter of recommendation upon successful completion of internship.
• Mentorship and Feedback - Work closely with ownership receiving hands-on guidance and regular performance feedback.