Social Media Marketing Strategist (Automotive specific) at Dealer Online Marketing Group | USA | $45K/yr – $55K/yr

Social Media Marketing Strategist (Automotive specific)

USA (Remote)

$45K/yr – $55K/yrMid Level1+ years expFull time

Posted 7 weeks ago

The other 99% submit and hope. You're about to do something different.

Own social ads execution for dealer clients, from planning through optimization, with weekly reporting and client updates.

Own social ad campaigns: planning, budgeting, targeting, creative development, and performance optimization across Facebook/Instagram for dealer clients.
Lead A/B test planning and dashboard reporting; keep clients in the loop with weekly updates and KPI updates to the account manager.
Ensure reporting accuracy, timely client replies, and continuous feedback to improve campaigns.

Build and Optimize Social Media Marketing Campaigns
Perform any needed ongoing account housekeeping and management
Input targeting and budget allocation, specialized per client
Lead creative construction of client advertisements
Gain client approval for all new social media marketing campaigns through Account Manager
Optimize performance, adjusting campaigns and ads as needed
Plan and document digital advertising campaign A/B tests
Perform weekly dashboard updates and monitor month over month change
Build/adjust reports based on live campaigns
Check all reporting for accuracy