Responsibilities

• Manage and grow Summit Cargo Trailers’ presence on Facebook, Instagram, TikTok, YouTube, and other relevant platforms
• Create, schedule, and publish engaging content including photos, videos, reels, stories, and promotional posts
• Monitor comments, messages, and audience engagement in a timely and professional manner
• Develop social media strategies to increase brand awareness, audience growth, and customer engagement
• Track performance metrics and adjust content strategies based on results
• Update and maintain the company website with current inventory, promotions, product information, photos, and branding
• Improve website content for user experience, lead generation, and search visibility
• Coordinate with internal team members or outside vendors on website improvements when needed
• Ensure website content is accurate, polished, and aligned with the Summit Cargo Trailers brand
• Plan and execute marketing campaigns to promote trailers, specials, financing options, events, and dealership updates

Requirements

• Experience in social media management, digital marketing, content creation, or a related role
• Strong understanding of Facebook, Instagram, TikTok, YouTube, and other social platforms
• Experience managing or updating websites
• Ability to create graphics, write captions, and produce marketing content
• Videography and video editing experience preferred
• Strong photography skills preferred
• Familiarity with tools such as Canva, Adobe Creative Suite, CapCut, Meta Business Suite, or similar platforms
• Strong communication, organization, and time management skills
• Self-motivated and able to manage multiple projects at once
• Interest in sales, trailers, automotive, or related industries is a plus

Preferred

• Graphic design
• Copywriting
• Basic SEO knowledge
• Paid ad management
• Email marketing
• Branding and campaign planning
• Photo and video editing

Benefits

• Opportunity to build and lead the company’s marketing presence
• Creative, hands-on role with variety and visibility
• Ability to make a direct impact on business growth
• Work with a growing brand in a fast-paced industry