New Me Plastic Surgery

Social Media and Marketing Manager

Miami, FL (On-site)

$1K/wk – $1K/wkMid LevelFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive end-to-end social media strategy and execution across major platforms for engagement growth and brand presence.

  • Own social programs from content to community across Facebook, Instagram, Twitter, LinkedIn, and TikTok.
  • Must-have: Proven social media management and analytics experience.
  • Standout: Experience in plastic surgery, med spa, or cosmetic dermatology.

Job Description

Responsibilities

  • Develop and implement comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to increase engagement and followers.
  • Create, curate, and manage high-quality content including graphics, videos, blog posts, and photography that align with brand identity and marketing goals.
  • Utilize social listening tools to monitor brand reputation, industry trends, and customer feedback for insights that inform content planning.
  • Manage social media advertising campaigns using Facebook Ads Manager and other tools to optimize reach and ROI.
  • Analyze web analytics and social media metrics through Google Analytics, Adobe Creative Suite, and Buffer to measure campaign performance and refine strategies accordingly.
  • Oversee graphic design projects
  • Engage with followers, respond to inquiries, foster community interactions, and build lasting relationships with target audiences.
  • Stay current on digital marketing trends, SEO best practices, keyword research techniques, and emerging social media platforms to keep strategies innovative.

Requirements

  • Proven experience in social media management, digital marketing, or related roles
  • Proficiency in Social media marketing tools
  • Knowledge of SEO principles, keyword research methodologies, web analytics (Google Analytics), and e-commerce platforms.
  • Strong writing skills with an eye for proofreading and editing to ensure clear, engaging messaging.
  • Ability to analyze data from web analytics tools like Google Analytics to inform strategic decisions.
  • Experience in plastic surgery, med spa, or cosmetic dermatology.
  • Basic graphic design or video editing skills (Canva, CapCut, Adobe, etc.).
  • Content strategy and analytics experience
  • Influencer or brand collaboration experience
  • A proactive mindset with a passion for digital marketing trends such as video editing for social media content creation.