Social Media and Marketing Manager at Mcgil healthcare insurance | USA | $48K/yr – $59K/yr

Social Media and Marketing Manager

USA (Unknown)

$48K/yr – $59K/yrMid LevelPart time

Posted 3 months ago

The other 99% submit and hope. You're about to do something different.

Drive a part-time remote social media role focused on boosting brand visibility across Facebook, Instagram, Twitter, LinkedIn, and TikTok.

Own cross-platform content strategies and campaign execution across major social channels.
Must-have: Proficiency in Adobe Photoshop/Illustrator and creative tooling for content creation.
Standout: Experience running paid social campaigns (e.g., Facebook Ads) with measurable ROI.

Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to increase brand visibility and engagement
Create, curate, and manage engaging content including graphics, videos, blog posts, and photography that align with brand voice and marketing goals
Monitor social listening tools to track brand mentions, industry trends, and customer feedback to inform content and campaign adjustments
Manage paid advertising campaigns on Facebook Advertising and other social media ad platforms to maximize reach and ROI
Utilize tools like Hootsuite, Buffer, and Adobe Creative Suite to schedule posts, analyze performance metrics with Google Analytics and Web Analytics tools, and optimize content strategies
Collaborate with cross-functional teams including public relations, sales, and product development to ensure cohesive branding and messaging
Maintain strong relationships with influencers, media outlets, and partners to enhance brand reputation through effective relationship management

Proficiency in graphic design software such as Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite for content creation
Knowledge of SEO best practices, keyword research techniques, and web analytics tools like Google Analytics for data-driven decision making
Skilled in social listening tools like Hootsuite or Buffer for monitoring brand sentiment and industry trends
Experience managing paid advertising campaigns on Facebook Advertising or similar platforms
Strong writing skills with the ability to proofread content for clarity, accuracy, and brand consistency
Ability to handle multiple projects simultaneously while maintaining attention to detail in a fast-paced environment
Familiarity with e-commerce platforms is a plus for integrating marketing strategies into online sales channels