Social Media and Marketing Coordinator at Paradise Pools of Texas, Inc. | Stephenville, TX | $22/hr – $27/hr

Social Media and Marketing Coordinator

Stephenville, TX (Unknown)

$22/hr – $27/hrMid LevelPart time

Posted 5 months ago

Drive social media strategy, content creation, and campaign optimization across platforms to grow engagement and brand presence.

Own planning, creation, and optimization of cross‑platform campaigns across Facebook, Instagram, Twitter, LinkedIn, and TikTok.
Must-have: Proven social media management experience with a strong campaign portfolio.
Standout: Proficiency in Canva and Adobe Creative Suite plus scheduling and analytics tools for consistent delivery.

Develop and execute engaging social media campaigns across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok, ensuring alignment with brand voice and marketing objectives
Create high-quality visual content using Canva, google, Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite to enhance posts and advertisements
Manage social listening tools to monitor brand reputation, industry trends, and customer feedback for timely engagement and insights
Plan and oversee Facebook Advertising campaigns to maximize reach and ROI while optimizing ad performance through A/B testing
Utilize programs for scheduling posts, tracking analytics, and maintaining consistent content delivery across channels
Conduct keyword research and implement SEO best practices to improve content visibility on search engines
Analyze web analytics with Google Analytics and web analytics tools to measure campaign effectiveness and inform future strategies
Collaborate with the public relations team to coordinate branding efforts, press releases, and community outreach initiatives
Produce multimedia content including photography and video editing to diversify content offerings and boost engagement
Maintain relationships with partners, and media outlets to expand brand reach through strategic partnerships

Proven experience in social media management, digital marketing, or related roles with a strong portfolio of successful campaigns
Proficiency in graphic design software
Familiarity with social listening tools
Knowledge of SEO techniques, keyword research, Google Analytics, and web analytics platforms
Experience with Facebook Advertising campaigns and digital advertising strategies
Strong writing skills with an eye for proofreading and editing content for clarity and impact
Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment
Excellent relationship management skills for engaging with stakeholders across various channels