Responsibilities

• Assist with daily content planning and account management for Xiaohongshu, Instagram, TikTok, and other social media platforms
• Help create and organize social media posts, captions, content calendars, and campaign materials
• Support KOL/KOC and influencer outreach, communication, and follow-up
• Assist with local brand events, restaurant openings, influencer visits, and marketing campaigns
• Track basic social media performance, engagement, and content results
• Research social media trends, competitors, and content ideas
• Assist with short-form video, photo, and other marketing content production
• Support the team with project coordination and client-related marketing tasks

Requirements

• Fluent in Mandarin Chinese, both written and spoken, is required
• Able to communicate effectively in English in a professional working environment
• Familiar with Xiaohongshu and other major social media platforms such as Instagram and TikTok
• Strong interest in social media, digital marketing, branding, and content creation
• Reliable, organized, responsive, and able to follow through on assigned tasks
• Comfortable working on multiple projects at the same time
• Strong communication skills and willingness to learn
• Able to participate in occasional in-person projects or events in the Greater Seattle area

Preferred

• Previous experience managing Xiaohongshu, Instagram, TikTok, or other social media accounts
• Experience with content creation, video editing, photography, or design
• Experience with KOL/KOC, influencer marketing, PR, or event coordination
• Background in marketing, communications, media, advertising, or business is a plus
• Experience using tools such as CapCut, Canva, Premiere Pro, or similar content tools is a plus