Drive social content and community voice for Pivot Apparel with day-to-day posting, calendar ownership, and cross-team collaboration.

• Own daily content creation across platforms and repurpose assets for formats like Reels/TikTok.
• Maintain a consistent content calendar and align posts with launches and promos.
• Collaborate with photo and design teams to request assets and reflect trends.
• Ensure social posts align with website launches, restocks, and promotions.
• Highlight in-store experiences and local initiatives to drive foot traffic.
• Manage community interactions in DMs and comments with a professional yet approachable tone.
• Monitor brand mentions and foster a positive, engaged community.
• Track engagement, reach, and growth, delivering weekly summaries.
• Lead concepting and visual direction for campaigns and brand storytelling.
• Influence broader marketing and influencer strategies.