Social Media Manager

New York, USA (On-site)

$72K/yr - $76K/yr (Est.)Mid Level1+ years expFull time

Posted 2 months ago

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Job Summary

Drive social media strategy and execution for V Magazine, owning platform-native content across luxury fashion, from planning to audience growth.

  • Own end-to-end social campaigns across Instagram, TikTok, X, YouTube, and emerging platforms
  • Must-have: 1–3 years in fashion or luxury social media, strong copywriting and analytics
  • Standout: Cross-functional collaboration with editorial, design, video, and commercial teams to produce platform-native content

Job Description

Responsibilities

  • Develop and execute comprehensive social media strategies across Instagram, TikTok, X, Facebook, YouTube, and emerging platforms
  • Manage V Magazine’s daily social calendar, including editorial promotion, breaking news, cover launches, video content, partnerships, and branded campaigns
  • Collaborate closely with editorial, design, video, and commercial teams to create innovative, platform-native content
  • Lead audience growth initiatives through data-backed experimentation, trend forecasting, and optimization
  • Write compelling social copy aligned with V’s editorial tone, fashion authority, and luxury positioning
  • Monitor social analytics and KPIs, delivering regular performance reports with actionable insights
  • Stay ahead of industry trends, platform updates, algorithm shifts, competitor strategies, and key movements within fashion and culture
  • Oversee community management and audience engagement while maintaining brand integrity
  • Coordinate social support for major events, including fashion weeks, red carpets, cover launches, and special projects
  • Identify and cultivate strategic partnerships with creators, influencers, and brands when relevant

Requirements

  • 1–3 years of social media management experience, preferably in fashion, media, publishing, or luxury sectors
  • Strong understanding of platform strategy, audience behavior, and performance metrics
  • Exceptional copywriting and editorial instincts
  • Extensive knowledge of V Magazine, its voice, audience, and place within fashion media
  • Strong understanding of fashion history, designers, industry movements, and contemporary cultural conversations
  • Experience with scheduling, analytics, and social management tools
  • Proven ability to create visually compelling, culturally relevant, and brand-elevating content
  • Strong organizational skills and ability to thrive in a fast-paced editorial environment
  • Experience supporting or managing premium brand voices preferred

Preferred

  • Basic graphic design, video editing, or creative direction experience is a plus

Benefits

  • Health insurance
  • Paid time off