Responsibilities

• Develop and implement social media strategies that align with client business goals.
• Film and edit short-form video content for platforms like Instagram and TikTok.
• Create graphics and templates for social posts using tools like Canva or Adobe Creative Cloud.
• Plan and maintain a monthly content calendar in collaboration with the team.
• Pitch fresh, trend-driven content ideas to clients and internal team members.
• Schedule and publish posts across social platforms using a social-media scheduling tool (e.g. Later, Hootsuite, Buffer).
• Communicate directly with clients to gather assets, receive feedback, and get final approval on content.
• Monitor audience engagement, respond to comments/messages, and build community around the brand.
• Collect, analyze, and report on performance metrics (reach, engagement, views, etc.) to guide content strategy.
• Adjust content and strategy based on analytics insights to improve performance over time.

Requirements

• Experience filming and editing social media video content (short-form).
• Strong design sensibility and comfort using canva / Adobe Creative Cloud (or equivalent tools).
• Deep familiarity with current social media platforms (Instagram, TikTok, etc.) and a good sense for trends.
• Excellent written and verbal communication skills, especially for client interaction and community engagement.
• Ability to manage multiple tasks and deadlines: organized, proactive, and self-motivated.
• Comfortable working with data: able to interpret metrics and make data-driven content decisions.
• Creative mindset with a knack for brainstorming engaging, on-brand content ideas.
• Collaborative team player who works well with designers, marketers, and other stakeholders.
• Adaptable and flexible, able to pivot strategies as social platforms and trends evolve.
• Attention to detail to ensure quality and consistency across all content.