Responsibilities

• Develop and implement social media strategies that align with the client's business goals.
• Film and edit short-form video content for platforms like Instagram and TikTok.
• Create graphics and templates for social posts using tools like Canva or Adobe Creative Cloud.
• Plan and maintain a monthly content calendar in collaboration with the team.
• Pitch fresh, trend-driven content ideas to clients and internal team members.
• Schedule and publish posts across social platforms using a social-media scheduling tool (e.g. Later, Hootsuite, Buffer).
• Communicate directly with clients to gather assets, receive feedback, and get final approval on content.
• Monitor audience engagement, respond to comments/messages, and build a community around the brand.
• Collect, analyze, and report on performance metrics (reach, engagement, views, etc.) to guide content strategy.
• Adjust content and strategy based on analytics insights to improve performance over time.

Requirements

• 2+ years of experience in social media management, content creation, or digital marketing.
• Experience filming and editing short-form social media video content.
• Proficiency with Canva and Adobe Creative Cloud (Photoshop, Illustrator, Premiere) or equivalent tools.
• Familiarity with Instagram, TikTok and trends, platform best practices.
• Excellent written and verbal communication skills for client interaction and community engagement.
• Ability to manage multiple projects and deadlines in a fast-paced environment; organized, proactive, self-motivated.
• Comfortable working with analytics and performance data to inform content/strategy decisions.
• Creative mindset with ability to brainstorm on-brand content ideas.
• Collaborative team player.
• Adaptable and flexible to evolving platforms/trends.