Social Media Manager at IvyWise | New York City, NY

IvyWise

Social Media Manager

New York City, NY (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive the end-to-end social media function for a premium brand, owning strategy, content, calendar, and performance while coordinating with teams and external partners to grow audience, engagement, and brand lift.

Own social strategy, content planning, and calendar aligned with campaigns to ensure consistent brand storytelling and timely execution.
Lead audience growth and platform innovation efforts, leveraging trends, new formats, and paid campaigns to broaden reach.
Coordinate with internal teams and external partners to optimize campaigns, reporting, and influencer/content creator collaborations.

Job Description

Responsibilities

Develop, own, and execute IvyWise's social media strategy across all platforms.
Lead content creation, scheduling, and publishing with a high standard of quality and brand consistency.
Build and manage a forward-looking social media content calendar aligned with broader company campaigns.
Drive audience growth and brand awareness by identifying new opportunities, trends, and platform innovations.
Oversee the external agency managing paid social campaigns (e.g., Meta lead generation, LinkedIn, Reddit, YouTube), including campaign planning, launch, and ongoing optimization.
Foster online community engagement, including responding to messages, comments, and interactions with followers, partners, potential influencers/partners, etc.
Own and maintain brand voice, visual standards, and messaging consistency across all social channels.
Define and track social media KPIs; produce regular performance reports with data-driven insights and recommendations.
Collaborate cross-functionally with internal teams and manage relationships with external partners, agencies, and content creators as needed.
Stay current on social media trends, algorithm changes, platform updates, and best practices and proactively bring relevant insights back to the team.

Requirements

3+ years of social media experience with a proven track record of owning and executing end-to-end strategy and driving measurable growth.
Strong written communication skills with an exceptional eye for detail and brand storytelling.
Deep familiarity with social media platforms, scheduling tools, and analytics dashboards.
Experience with interpreting and reporting on social media performance data.
Experience with paid social campaigns.
Proficient in video editing and short-form video production, with experience creating content for platforms like Instagram, YouTube, and TikTok.
Ability to prioritize and manage multiple projects in a fast-paced, deadline-driven environment.
Experience working with or within luxury, premium, or high-end brands is a strong plus.
Knowledge of or experience in the college admissions industry is a plus.

Preferred

Experience working with or within luxury, premium, or high-end brands is a strong plus.
Knowledge of or experience in the college admissions industry is a plus.

IvyWise

3.5 Glassdoor

Since 1998, IvyWise has been dedicated to helping students apply and gain admission to their best-fit institutions – that is, where they will be happy and succeed. Our team has over 400 years of collective experience in admissions at some of the world's most selective colleges and universities.

Founded in 1998

New York, New York, USA

59 employees (10 in marketing)

www.ivywise.com

53% recommend to a friend