Social Media Manager at Hugh White Chevrolet Nissan Lancaster | Lancaster, OH

Social Media Manager

Lancaster, OH (On-site)

Salary Not AvailableMid LevelFull time

Posted 3 months ago

The other 99% submit and hope. You're about to do something different.

Drive our social program to build brand, trust, and engagement for a long-standing auto family business.

Own end-to-end social content strategy and cross-platform publishing (Facebook, Instagram, TikTok, LinkedIn).
Must-have: On-site presence at Lancaster during business hours for content capture and team collaboration.
Standout: Long-standing legacy company with strong community ties and growth potential.

Define and execute a social media content strategy focused on brand building, community engagement, and online reputation
Create and publish engaging original content across Facebook, Instagram, TikTok, and LinkedIn
Coordinate with department managers for content creation, scheduling around busy periods to minimize disruption
Develop content that showcases our team's expertise and builds trust with our audience
Help tell the story of our community involvement in a way that feels genuine
Maintain a consistent brand voice that reflects our culture and values
Monitor and respond to comments and reviews across platforms in a timely, professional manner
Deliver monthly performance reports

Must be available on-site at our Lancaster location during business hours for content capture and team collaboration
Valid driver's license
Willing to submit to a pre-employment background check and drug screen
Demonstrated ability to grow social media audiences and build engaged communities
Strong understanding of effective social media strategy
Collaborative attitude and ability to work across departments and with various personalities
Education in marketing or a related field is a plus, but proven results speak just as loudly