Responsibilities

• Develop and execute social media strategies for multiple restaurant brands
• Create, shoot, and edit high-quality photo and video content (Reels, Posts, TikToks, Stories)
• Manage posting schedules across Instagram, TikTok, and Facebook
• Maintain a consistent and distinct voice, tone, and visual identity for each brand
• Collaborate closely with ownership to brainstorm and execute campaigns
• Monitor performance and continuously optimize for growth and engagement
• Conduct on-site content shoots (approx. 1-2 dedicated content days per location per month)
• Stay on top of trends and create relevant, on-brand content

Requirements

• 2+ years of experience managing social media for restaurants, hospitality, or lifestyle brands
• Proven track record of growing accounts and driving engagement
• Strong content creation skills (video editing, photography, storytelling)
• Deep understanding of Instagram, TikTok, and Facebook best practices
• Experience managing multiple brands or accounts simultaneously
• Highly organized and self-directed
• Comfortable working on-site for content capture
• Must be able to capture and produce professional-quality content (professional camera or advanced mobile production required).

Preferred

• Experience running Meta (Facebook/Instagram) ads
• Understanding of paid social strategy and boosting high-performing content
• Experience working with influencers or UGC creators

Benefits