Responsibilities

• Develop, implement, and manage social media strategies across platforms (e.g., Facebook, Instagram, LinkedIn, Twitter, TikTok).
• Create engaging content, including graphics, videos, and written posts, tailored to each platform.
• Monitor social media trends, audience engagement, and competitor activity to inform strategy.
• Analyze performance metrics, prepare reports, and provide actionable insights for improvement.
• Collaborate with marketing, design, and content teams to align campaigns with business goals.
• Engage with followers, respond to comments/messages, and build online community relationships.
• Plan and execute paid social media campaigns to maximize reach and ROI.
• Ensure brand consistency across all social media channels.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience managing social media platforms for brands or businesses.
• Strong written and visual communication skills, with an eye for design and creativity.
• Knowledge of social media management and analytics tools (e.g., Hootsuite, Buffer, Sprout Social, Google Analytics).
• Ability to analyze metrics, generate reports, and optimize campaigns.
• Strong organizational skills and attention to detail.
• Ability to work independently and collaboratively in a team environment.
• Eagerness to learn and adapt to emerging social media trends and technologies.

Benefits

• Hands-on experience managing social media strategies for real campaigns.
• Opportunities for professional growth and skill development in digital marketing.
• Supportive, collaborative, and innovation-driven team environment.
• Training, mentorship, and exposure to social media analytics and marketing best practices.