Social Media Manager

Fort Lauderdale, FL (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 5 months ago

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Job Summary

Drive social media strategy and multi-brand execution across 5+ accounts for Boats Daily, aligning with client objectives and growing audiences.

  • Own multi-brand social campaigns across 5+ accounts with cohesive voice.
  • Must-have: 2+ years managing social channels (Instagram, Facebook, TikTok, YouTube).
  • Standout: Cross-brand content direction, collaboration with creators, and performance analytics.

Job Description

Responsibilities

  • Develop and execute comprehensive social media strategies aligned with Boats Daily and client objectives
  • Simultaneously manage and maintain 5+ social media accounts across Boats Daily-owned and client platforms, ensuring consistent brand voice, growth, and performance across all channels
  • Adapt tone, messaging, and creative direction to align with each brand’s identity and audience
  • Plan, schedule, and publish high-quality content across Instagram, Facebook, TikTok, YouTube, LinkedIn, and emerging platforms
  • Monitor engagement, respond to messages and comments, and build strong online communities
  • Track analytics and performance metrics, delivering regular reporting and optimization recommendations
  • Coordinate closely with photographers, videographers, and content creators to ensure cohesive campaigns
  • Stay current with social trends, algorithm updates, and industry best practices

Requirements

  • 2+ years of experience managing social media channels (Instagram, Facebook, TikTok, YouTube)
  • Strong written and visual content creation skills
  • Basic graphic design or video editing capability
  • Comfort using analytics and reporting tools
  • Excellent communication skills with a problem-solving mindset

Preferred

  • Experience with social media scheduling and workflow tools (e.g., Google Workspace)
  • Knowledge of or interest in the maritime industry, including boats, yachts, and marine lifestyle

Benefits

  • Flexible schedule
  • Paid time off