Social Media Manager

Los Angeles, CA (On-site)

$80K/yr – $90K/yrMid LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the North America social strategy and lead cross-channel campaigns that connect social performance to core sales, partnerships, and brand initiatives while guiding content strategy and real-time community management.

  • Set social direction, circle back to business goals, and optimize platform mix for growth and conversion.
  • Lead integrated campaigns and platform-native content creation that tie social to ticket sales and brand programs.
  • Advise internal partners and international teams on trends, best practices, and opportunities to maximize campaign impact.

Job Description

Responsibilities
  • Manage the North America social media strategy across key platforms (Instagram, TikTok, X, Facebook, LinkedIn), aligning channel approach with broader business, marketing, and brand objectives.
  • Lead the development and execution of integrated social campaigns that support ticket sales, partnerships, and brand initiatives, ensuring social is effectively leveraged as a core marketing channel.
  • Develop and oversee content strategy and editorial planning, balancing always-on programming, campaign support, and real-time, trend-driven content opportunities.
  • Concept, produce, and optimize social-first content (including short-form video), ensuring creative output is platform-native, high-performing, and aligned with audience behavior and cultural trends.
  • Exercise real-time judgment in managing high-visibility social interactions, including community engagement, brand voice management, and escalation of sensitive or reputational risks.
  • Analyze performance data and translate insights into actionable strategies that improve engagement, audience growth, and conversion, partnering cross-functionally to inform broader marketing decisions.
  • Serve as a subject matter expert for social media, advising internal stakeholders and international teams on best practices, platform trends, and strategic opportunities.
  • Drive cross-functional alignment with marketing, partnerships, communications, and creative teams to ensure cohesive messaging and maximize campaign impact.
Requirements
  • BA/BS Degree (4-year) Marketing, Communications, related field
  • 4-6 years 5+ years of experience creating content in fast-paced, culturally relevant environments such as entertainment, music, sports, or media brands or within an agency is strongly preferred.
  • Strong knowledge of major social media platforms (Instagram, TikTok, X, Facebook, LinkedIn), including best practices, algorithms, and emerging features.
  • Deep understanding of social-first content, particularly short-form video, and what drives engagement across platforms.
  • Skilled in content creation, including concepting, shooting, and editing using tools such as Adobe Creative Suite, Canva, or native platform tools.
  • Excellent copywriting skills, with the ability to adapt tone and voice across platforms and audiences.
  • Strong community management skills, including the ability to engage thoughtfully with fans and navigate sensitive or high-visibility interactions with sound judgment.
  • Ability to analyze social performance data and translate insights into actionable recommendations in partnership with analytics team.
  • Strong organizational and time management skills, with the ability to manage multiple priorities in a fast-paced environment.
  • Ability to collaborate effectively across cross-functional teams, including marketing, creative, and partnerships.
  • Strong awareness of cultural trends, internet behavior, and the evolving social media landscape.
Preferred
  • Experience supporting influencer and creator marketing efforts
  • Experience collaborating with international teams
  • Passion for live entertainment and fan-first content
Benefits
  • medical, dental and vision insurance
  • paid holidays, vacation and sick time
  • company paid basic life insurance, voluntary life insurance
  • parental leave
  • 401k Plan (with a current employer match of 3%)
  • flexible spending and health savings account options
  • wellness offerings
  • Currently, full time employees are eligible for these benefits on the first day of employment.
AXS logo

AXS

AXS is a global ticketing platform, offering best-in-class ticketing, marketing and data technology in a single platform to suit every client size and type, from the most intimate music clubs to world championship sporting events. AXS is the ticketing partner for over 500 premier venues, sports teams, event organizers across North America, Europe, Asia & Australia including First Avenue, USGA, Red Rocks Amphitheatre, Crypto.com Arena, Coachella, Stagecoach, The O2, and BLeague - Japan. AXS powers both primary and resale marketplaces, leveraging integrated technology and analytics to enable our partners to sell the right ticket to the right fan at the right price. For more, visit www.axs.com or https://solutions.axs.com.

Founded in 2011
Los Angeles, California, USA
791 employees (95 in marketing)

Traffic Signals

Monthly Visitors
14.8M
Monthly Google Ads Budget
$63.5K
Traffic Source Mix
Search
23.9%
Direct
46.5%
Referral
26.7%
Social
2%
Paid
0.8%

Headcount Trend

Current headcount: ~791

Marketing Team

Marketing Team Size
67 (8% of company)

Recent News