Responsibilities

• manage day-to-day social channels, including content planning, scheduling, posting, and community engagement across multiple platforms
• develop and execute social media strategies
• optimize content performance
• align messaging with client brand goals
• write and edit posts
• collaborate on video content
• monitor analytics
• prepare performance reports and recommendations
• work closely with internal teams and clients to ensure campaigns are consistent, on-brand, and tailored to legal, medical, and professional service audiences

Requirements

• Strong skills in Social Media Marketing and Social Media Optimization (SMO), with experience managing multiple platforms and growing engaged audiences
• Proficiency in Content Strategy and Writing, including planning calendars, crafting compelling posts, and tailoring content to specific audiences and platforms
• Excellent Communication skills, including clear written communication, client updates, and effective collaboration with internal and external stakeholders
• Experience with social media analytics tools, reporting on performance metrics, and using data to refine strategy
• Familiarity with video-centric content and trends on platforms such as Instagram, TikTok, YouTube, LinkedIn, and Facebook
• Ability to work independently in a remote environment, manage deadlines, and handle multiple client accounts at once
• Relevant education or training in Marketing, Communications, Digital Media, or a related field is beneficial but not required with equivalent experience

Preferred

• Previous experience in agency settings or in legal, medical, or professional services marketing is preferred
• Relevant education or training in Marketing, Communications, Digital Media, or a related field is beneficial but not required with equivalent experience