Responsibilities

• Own day-to-day social ops across Instagram, LinkedIn, TikTok, and X, publishing 1–2 high‑quality posts daily.
• Develop and execute a bold, forward‑thinking organic content strategy that pushes creative boundaries, establishes Collective as a thought leader in the solopreneur space, and drives audience growth, customer acquisition, and community building.
• Own the social content calendar—planning content weeks in advance to ensure a cohesive narrative across platforms that aligns with broader company goals, upcoming campaigns, and key industry dates—while staying agile to trends and moments.
• Build and nurture online communities that strengthen our movement, drive brand loyalty, and convert audience members into customers.
• Maintain a consistent visual style and raise content quality across all channels—setting a standard that stands out in the feed.
• Monitor and engage with comments across all social channels—responding to questions, flagging important conversations, and maintaining a positive, on‑brand community experience.
• Source and prospect new influencer talent aligned with Collective's brand and target audience, managing a roster of up to 30 influencers.
• Lead outreach, rate negotiation, and contracting for new and existing influencer partnerships.
• Onboard new influencers and serve as their primary point of contact, ensuring they have the creative context and brand knowledge to produce great content.
• Provide clear creative direction and ongoing feedback to ensure influencer content meets our quality bar and resonates with our audience.

Requirements

• 2-4+ years of experience in social media management, influencer marketing, or a related content role
• Hands-on experience managing organic social channels with a track record of growing audiences and driving engagement
• Experience sourcing, negotiating with, and managing influencer or creator relationships—comfortable owning the full lifecycle from prospecting to posting
• Strong creative instincts with an eye for what makes content perform on each platform
• Comfortable in front of the camera and able to provide effective creative direction to others
• Highly organized and able to manage multiple creator relationships and content workstreams simultaneously
• Strong communicator and relationship builder—partners and influencers will enjoy working with you
• Scrappy and resourceful; able to move quickly without needing a large team or budget behind you
• Data-driven and analytically fluent—comfortable pulling performance data across platforms, building reports, and translating insights into clear content decisions
• Genuine curiosity about and empathy for the self-employed and independent worker community

Benefits

• Remote-Friendly Environment: Flexibility to work from home while staying connected to the team. Please note that we're open to remote candidates within the U.S. for this role, but Bay Area-based employees follow a hybrid schedule.
• Health & Wellness: $200 quarterly reimbursement to support your well-being.
• Fresh Lunch: Provided on in-office days for those in a hybrid schedule.
• Commuter Support: $150 monthly reimbursement for transit expenses for those in a hybrid schedule.
• Time Off: Flexible PTO plus 14 company holidays.
• Comprehensive Coverage: 100% medical, dental, and vision for employees; 75% coverage for dependents.
• Parental Leave: 16 weeks fully paid.
• Retirement & Ownership: 401k plan plus an equity package.
• Team Connection: Quarterly virtual events and an annual in-person summit.