Responsibilities

• Create, schedule, and publish content across all social media platforms
• Execute weekly and monthly social media calendars aligned with brand and campaign goals
• Monitor social media channels daily for engagement, conversations, and brand mentions
• Respond to comments and messages in a timely and professional manner
• Track and report key metrics including engagement rates, follower growth, open rates, and click-through rates
• Assist with content creation including copywriting, graphics, short-form video, and basic design tasks
• Collaborate with creative and demand generation teams to support marketing campaigns
• Prepare weekly and monthly performance reports for social and email channels
• Stay current on platform trends, new features, and best practices in social media and email marketing
• Organize and maintain the digital content library including images, videos, templates, and brand assets

Requirements

• Bachelor’s degree in Marketing, Communications, Digital Media, or related field preferred
• 1–3 years of experience in social media, digital marketing, or content creation
• Strong written communication and copywriting skills
• Experience with social media scheduling and analytics tools
• Familiarity with email marketing platforms and audience segmentation
• Basic graphic design and video editing capabilities preferred
• Understanding of social media performance metrics and reporting
• Highly organized with strong attention to detail
• Ability to manage multiple projects and deadlines in a fast-paced environment
• Collaborative mindset with strong interpersonal skills

Preferred

• Experience with Canva, Adobe Creative Suite, or similar design tools
• Familiarity with Meta Business Suite, LinkedIn, Instagram, YouTube, TikTok, and emerging platforms
• Knowledge of organic and paid social alignment strategies
• Experience with short-form video content creation
• Interest in digital strategy, branding, and campaign development