Responsibilities

• Manage approval process and scheduling of daily social media content calendars
• Own daily maintenance of multiple social media accounts including responding to comments, resharing posts, sourcing user-generated content, updating bios, and monitoring audience sentiment
• Attend events and shoots to capture creative and engaging video and photo content for use on social media
• Assist Social Media Manager(s) and Director of Content with creation and project management of social media assets
• Assist Social Media Manager(s) and Director of Content with weekly social media analytics and reporting
• Edit photos, videos and graphics for social media purposes
• Coordinate between internal departments including Partnerships, Digital Media, Broadcast and Production Studio to execute social media campaigns
• Monitor trends in social media tools, applications, channels, design and strategy and recommend them when strategically appropriate

Requirements

• 0-2 years of digital/social media marketing experience, ideally in the entertainment industry
• In-depth knowledge and understanding of social media platforms (TikTok, Facebook, Instagram, YouTube, etc.) and how each platform can be deployed to meet marketing objectives
• Independent, motivated, creative and detail oriented. Ability to quickly shift priorities
• Solid technical understanding and strong computer skills (including MS Office and Mac OS X), and the ability to pick up new tools quickly
• Experienced with social media scheduling and analytical tools such as Sprout Social, Falcon, HeyOrca
• Experience overseeing assignments through project management programs such as Asana and Monday.com
• Ability to identify potential negative situations or crises and apply conflict resolution principles to mitigate issues
• Flexibility to work evenings and weekends when needed
• Must be comfortable working in a fast-paced, deadline driven environment
• Must have strong interpersonal skills and the ability to build positive working relationships
• Must be able to problem-solve in a timely manner
• Serino Coyne is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Preferred

• Bachelor’s Degree in Communication, Advertising, Marketing or relevant field preferred
• Experience with video editing and graphic design using programs like Adobe Creative Suite is beneficial.
• Experience creating and managing social accounts for brands is a plus.