Social Media Coordinator

Anaheim, CA (On-site)

$54K/yr – $70K/yrMid LevelFull time

Posted 4 months ago

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Job Summary

Drive social media content, community engagement, and cross-functional collaboration for PacSun across TikTok, YouTube, Snapchat, and Instagram to maintain a cohesive brand presence.

  • Own daily moderation and engagement across platforms, plus planning and scheduling posts for consistent presence.
  • Must-have: Proficiency in Canva or other graphic design platforms and strong visual storytelling.
  • Standout: Collaboration with paid ads teams and attendance at shoots/events for on-brand content.

Job Description

Responsibilities

  • Daily moderation of all social networks especially TikTok, YouTube, and Snapchat
  • Able to create and design graphics for Instagram in feed posts and stories
  • Stay updated on latest brand-relevant social trends to ideate and create
  • Contribute to creative brainstorms to develop new content concepts
  • Plan and schedule social media posts to ensure a consistent and timely online presence
  • Monitor and engage with comments, messages, and mentions across platforms
  • Work closely with our paid ads teams to provide necessary content to market across channels
  • Attend shoots, events and activations for coverage

Requirements

  • Proficiency in Canva and/or other graphic design platforms
  • Strong cross-functional communication to collaborate with teams throughout the organization
  • Extremely organized, detail-oriented, and works well in fast-paced environments
  • Possess eye for aesthetic curation and cohesive visual storytelling
  • Passion for social media marketing, fashion & pop-culture trends
  • Strong written and verbal communication
  • Strong attention to detail and organization
  • Availability to work evenings and weekends

    Benefits

    • Dog friendly office environment
    • On-site Cafe
    • On-site Gym
    • $1,000 referral incentive program
    • Generous associate discount of 30-50% off merchandise online and in-stores
    • Competitive short-term incentive program
    • Immediate 100% vested 401K contributions and employer match
    • Calm Premium access for all employees
    • Employee perks throughout the year
    PACSUN logo

    PACSUN

    3.6 Glassdoor

    Pacsun inspires the next generation of youth, building community at the intersection of fashion, music, art, and sport. Co-created in Los Angeles. Founded in 1980 as Pacific Sunwear, the Pacsun brand has evolved well beyond beachwear. Today, Pacsun is a leading lifestyle brand offering an exclusive collection of the most relevant brands and styles to a community of inspired youth. In our fleet of over 350 stores and Pacsun.com you will find brands such as Formula 1, The Met, UFC, Brandy Melville, J. Galt, and Fear of God ESSENTIALS, in addition to our best-selling Pacsun brand. We are dedicated to being leaders in delivering high-quality product, relevant retail experiences, and unique digital content. As an organization we are inspired and led by the diversity of our customers and associates. Through our PacCares program, we are committed to our responsibility in using our platform to drive change and take action on the issues important to our community. Head to our PacCares page to learn more about the organizations we partner with.

    Founded in 1982
    Anaheim, California, USA
    5K employees (202 in marketing)
    70% recommend to a friend
    70% CEO approval

    Traffic Signals

    Monthly Visitors
    12.8M
    Monthly Google Ads Budget
    $346.8K
    Traffic Source Mix
    Search
    45.6%
    Direct
    48.5%
    Referral
    2.6%
    Social
    2.5%
    Paid
    0.6%

    Headcount Trend

    Current headcount: ~5K

    Marketing Team

    Marketing Team Size
    104 (2% of company)
    Marketing Roles Posted (Last 30 Days)
    2

    Recent News