Social Media Coordinator

Campbell Marketing & Communications

Social Media Coordinator - Off-Road Motorsports

Dearborn, MI (Remote)

$47K/yrIntern/New Grad1+ years expFull time

Posted 5 months ago

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Job Summary

Drive client-centric social media management across multiple accounts and events for Campbell Marketing & Communications.

Own day-to-day client communications and account activities.
Must-have: 1–2 years in a Social Media Manager role and proficiency across Facebook, Instagram, TikTok, LinkedIn.
Standout: Adobe Creative Suite/content creation skills and event coverage experience.

Job Description

Responsibilities

Serve as the primary point of contact for assigned clients, managing day-to-day communication, and overseeing all account-related activities.
Develop and maintain a strong understanding of each client's business objectives, industry, and target audience.
Work with clients and internal team members to ensure client success, leading multiple accounts and providing mentorship to teammates.
Collaborate with all teams within Campbell Marketing & Communications regularly to develop external communications social media.
Lead social media moderation and community management, engagement for assigned clients.
Work with a team daily to develop social content calendars for assigned clients.
Provide insight, content recommendations based on social media reports.
Identify and brainstorm channel-specific trends and opportunities to enhance social content regularly.
Attend events and liaise with clients to cover activities from a social media perspective.

Requirements

Bachelor's degree or equivalent in digital media, marketing, public relations, communications, or related field
One or two years of experience in a Social Media Manager role
Strong hands-on experience with, and understanding of, current and emerging social networks, including Facebook, Instagram, TikTok, Twitter and LinkedIn
Proficient in strategic thinking, adept at interpreting analytics, and skilled in delivering performance-enhancing recommendations for social channels.
Proficient in Adobe Creative Suite/Photoshop
Strong verbal, written communication, and public speaking skills
Excellent multitasking skills
Moderate travel required (8-10 events/year), including some weekend/evening hours. Travel will be to outdoor events.
Knowledge of motorsports, specifically off-road events, is a plus.
Interest in outdoors, backpacking, and/or camping is a plus.
Automotive market knowledge is a plus.
Content creation abilities (photo, graphic design) are a plus.

Preferred

Knowledge of motorsports, specifically off-road events
Interest in outdoors, backpacking, and/or camping
Automotive market knowledge
Content creation abilities (photo, graphic design)
Moderate travel required (8-10 events/year), including some weekend/evening hours. Travel will be to outdoor events.

Campbell Marketing & Communications

Campbell Marketing and Communications, founded in 1982 as Campbell & Co., is located in Dearborn, Mich. The company provides integrated marketing services including public/media relations, training, advertising, direct and experiential marketing, research and brand development. Campbell strives to create a culture of inclusivity by recognizing and valuing the diversity of thoughts, backgrounds, experiences, and cultures of our employees, encouraging their unique abilities, and providing equal opportunities for professional and personal growth.Campbell Marketing and Communications was named one of Metro Detroit’s “101 Best and Brightest places to work,” and for two years has been named to Crain’s “Cool Places to Work” in southeast Michigan.

Founded in 1982

Dearborn, Michigan, USA

123 employees (23 in marketing)

www.campbellmarketing.com