Responsibilities

• Lead in the creation, editing and posting of engaging social media content, including images, videos, copy, and stories across various platforms (Facebook, Instagram, TikTok, YouTube, etc.).
• Serve as primary video editor for both social media content and broader internal/external marketing campaigns.
• Schedule and publish content according to the content calendar and ensure timely posts as outlined by the Social Media Manager.
• Help ensure content is aligned with Merlin Entertainments’ brand guidelines and resonates with the target audience.
• Help create and manage social media competitions, promotions, and events to drive engagement and build brand awareness.
• Assist with influencer outreach and collaborate with brand advocates to amplify content and reach new audiences.
• Monitor social media channels daily, engaging with followers, responding to comments, and interacting with the community in a positive and timely manner.
• Proactively look for opportunities to engage with fans, influencers, and the wider community, keeping the conversation fresh and relevant.
• Assist in tracking social media metrics and performance indicators (e.g., likes, shares, engagement, reach) to evaluate the success of content and campaigns.
• Compile data for weekly social media reports, helping the Social Media Manager identify trends, insights, and opportunities for optimization.

Requirements

• 1–2 years in social media management or digital marketing, preferably within the entertainment, travel, or hospitality industries.
• Solid understanding of various social media platforms, best practices, and current digital media trends.
• Basic proficiency in social media management tools (e.g., Dash Social, AirTable, CapCut) and analytics platforms (e.g., Google Analytics, Facebook Insights).
• Strong creative, writing, and communication skills, with a keen eye for detail.
• Ability to thrive in a fast-paced, collaborative setting.
• Weekend availability is strictly required.

Benefits

• Excellent Health Care Options: Comprehensive medical, dental, and vision coverage.
• Paid Time Off (PTO).
• Merlin Magic Pass: Free entry for friends and family to our amazing parks & attractions.
• Recognition Programs and Rewards.
• 401(k) Program: Save for the future with company matching contributions.
• Tuition Reimbursement Programs: Get support for further education and career growth.
• Numerous Learning and Advancement Opportunities: Grow your skills and advance your career with us!