Social Media Coordinator

USA (On-site)

Salary Not AvailableMid LevelFull time

Posted 3 months ago

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Job Summary

Drive end-to-end social media storytelling and content production for partner brands, from on-site shoots to published campaigns.

  • Must-have: End-to-end social content creation and campaign execution across platforms.
  • Standout: On-site shoots, story development, and brand-voice alignment with measurable outcomes.

Job Description

Responsibilities

  • Maintain a nuanced understanding of social media networking and content-sharing platforms as well as the latest tools and applications
  • Engross yourself in culture, food and travel, becoming an expert in its personalities, products and processes
  • Keep up to date on current trends within the represented industries of the Agency
  • Maintain an understanding of the partner’s brand voice and be able to create authentic stories that drive engagement and ultimately revenue for our partners
  • Find opportunities to help evolve and share Kinship’s own story in our practices, communications vehicles, relationships, marketing materials, reports and plans as well as live and online presences
  • Similarly, work with colleagues to ensure resonant storytelling practices and copy
  • Develop a keen understanding of measurement and reporting tools
  • Evaluate and recommend social media software and platforms
  • Serve partners impeccably and look for opportunities to connect with them and to maintain their brand
  • Create social media videos (Reels, etc.) from onsite visits and shoots
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Kinship

3.1 Glassdoor

Kinship—a division of Mars Petcare—is a platform of brands building the future of pet care, combining insights, products, and services to help people be the best pet parents they can be. Interested in learning more? Connect with us.

Founded in 2019
New York, New York, USA
207 employees (36 in marketing)
46% recommend to a friend
26% CEO approval

Traffic Signals

Monthly Visitors
136

Headcount Trend

Current headcount: ~207

Marketing Team

Marketing Team Size
31 (15% of company)
Median Career Experience
9 years
Median Tenure
3.5 years

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