Social Media & Content Strategist

Davie, FL (Hybrid)

Salary Not AvailableMid Level2+ years expContract

Posted 1 month ago

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Job Summary

Own social content strategy and calendar execution for teen mental health programs across Instagram, Facebook, LinkedIn, and TikTok, with on-site storytelling across three facilities and events.

  • Content Strategy & Production: Own platform-specific content across four channels and drive a cohesive brand voice.
  • On-site Storytelling: Capture photos/videos at three facilities and at events to fuel authentic stories.
  • Measurement & Optimization: Track metrics and turn insights into actions to boost engagement, reach, and brand visibility.

Job Description

Responsibilities

  • Develop, create, and manage content across Instagram, Facebook, LinkedIn, and TikTok.
  • Visit all three facilities weekly to capture photos, videos, team highlights, and program content.
  • Attend company events, community initiatives, and team gatherings as needed.
  • Create and present monthly content calendars for approval.
  • Develop and execute a strategic 6-month social media growth plan.
  • Track performance metrics and provide recommendations to increase engagement, reach, and brand awareness.
  • Ensure all content aligns with brand standards, mission, and voice.

Requirements

  • 2+ years of direct social media management experience required.
  • 1+ year of behavioral health experience required.
  • Strong photography, videography, content creation, and copywriting skills.
  • Proficiency with Canva, CapCut, Adobe Creative Suite, or similar platforms.
  • Ability to work independently, manage priorities, and deliver results with minimal oversight.
      Adolescent Wellness Academy logo

      Adolescent Wellness Academy

      Helping teens and their families with life-changing mental health care.Our purpose is to provide teens facing mental health issues and their families:- A place where you feel safe, loved, and cared about- A place you no longer feel alone, but belong to a supportive community- A place where you can heal and transform your life through the connection with othersWhen you join our programs, you enter a caring and non-judgmental community. This support network involves teens, families, peers, and our team. Together, everyone plays a role in supporting each other while our clinicians create a safe space for this community to flourish.

      Founded in 2015
      Fort Lauderdale, Florida, USA
      22 employees (4 in marketing)

      Headcount Trend

      Current headcount: ~22

      Marketing Team

      Marketing Team Size
      3 (14% of company)