Social Media & Content Specialist

Boston, MA (On-site)

$65K/yr – $80K/yrMid Level2+ years expFull time

Posted 7 weeks ago

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Job Summary

Own the social content engine by delivering planful, data-informed content and partnerships that move attention, with a clear handoff to influencer programs and community health.

  • Content Production & Strategy: create and publish short-form video, photography, graphics, and copy; build editorial calendars under senior guidance.
  • Performance & Insights: analyze data and visualize results to drive actionable content decisions.
  • Partnerships & Community: collaborate on influencer content, manage partnerships, and oversee community engagement and crisis monitoring.

Job Description

  • Plan, create, and publish engaging social content—including short-form video, photography, graphics, and post copy—for clients.
  • Develop editorial calendars and content strategies under the guidance of the Senior Social Media Strategist;
  • Analyze and visualize data for content performance reporting to provide actionable insights;
  • Partner with the Senior Social Media Strategist and Media teams to execute influencer content and branded partnerships;
  • Monitor industry and social media trends, tools, platforms, innovations, and best practices;
  • Manage community engagement and moderation on clients’ channels, including proactive outreach and strategic crisis monitoring.
  • Bachelor’s degree
  • 2+ years of experience in an agency or marketing role with a dedicated social media focus
  • Experience working with social media scheduling and content management tools
  • Strong portfolio of successful campaigns and evergreen social content, demonstrating creative storytelling ability across multiple social platforms that build awareness, engage new and existing customers, and increase conversions
  • Proficient with content creation tools like CapCut, Canva, Adobe Premiere, or similar video editing and design software
  • Excellent communication and creative thinking skills, with the ability to use data to inform strategic decisions
  • Outstanding writing, editing, and proofreading skills
  • Driven to learn new things and constantly improve on current methods
  • Proactive and independent with the ability to work across various media, meet tight deadlines, manage multiple projects simultaneously, and adjust as circumstances change
  • health, dental, vision, and pet insurance
  • Flexible and Dependent Care Savings Accounts
  • a 401(k) with up to 5% Safe Harbor contributions
  • paid time off
  • paid family leave
  • commuting and wellness stipends
  • opportunities for professional development and career growth
Gupta Media logo

Gupta Media

3.5 Glassdoor

We are problem solvers by nature. We pride ourselves on finding and building innovative solutions to complex challenges. Our services span media, creative, strategy, and reporting, and what sets us apart is the way we bring it all together to redefine what your success can look like. We’re not a digital agency; we’re not a creative agency. We are performance marketers who work in partnership with our clients to deliver results.Each day, we push the limits in the pursuit of Redefining Possible.

Founded in 2001
Boston, Massachusetts, USA
239 employees (42 in marketing)
60% recommend to a friend
60% CEO approval

Traffic Signals

Monthly Visitors
34.9K
Traffic Source Mix
Search
45.8%
Direct
39.4%
Referral
9.9%
Social
3.6%
Paid
0.9%

Headcount Trend

Current headcount: ~240

Marketing Team

Marketing Team Size
29 (12% of company)
Marketing Roles Posted (Last 30 Days)
4