Social Media Content Specialist at Dairy Boy | Westport, CT | $75K/yr – $95K/yr

Social Media Content Specialist

Westport, CT (Hybrid)

$75K/yr – $95K/yrMid Level2+ years expFull time

Posted 4 months ago

Job Summary

Drive social content creation and storytelling for Dairy Boy across multiple channels and brand extensions, with hands-on production and fast-paced collaboration.

Own idea-to-post content across Dairy Boy social channels
Must-have: 2+ years in social media content creation
Standout: Hybrid Westport, CT and Manhattan role with cross-brand collaboration

Job Description

Responsibilities

Own content creation from idea to post across all Dairy Boy social channels
Capture and edit short-form video and photo content for launches, events, campaigns, product stories, and behind-the-scenes moments
Maintain a steady content pipeline across Dairy Boy and brand extensions including The Farmstand and Study Break
Create across key content categories: product, styling, lifestyle, founder, BTS, and culturally relevant moments
Stay on top of platform behavior, content trends, and shifts in online culture — and identify opportunities worth acting on
Support content calendars, asset organization, shoot logistics, posting, and community engagement (comments, DMs, replies) as needed
Track performance and surface insights on what's resonating, what audiences are responding to, and where to refine
Partner cross-functionally with marketing, creative, e-commerce, and brand teams to ensure content supports broader business priorities
Support UGC efforts and influencer seeding for amplification across owned channels

Requirements

2+ years of experience in social media content creation or a related role
Strong command of Instagram, TikTok, and platform-native content formats
Sharp editing skills and visual instincts — you can create content that feels polished, current, and tonally consistent
A strong eye for storytelling, composition, pacing, and what makes content emotionally compelling
Clear creative point of view and strong taste
Ability to move quickly, stay organized, and manage multiple priorities without losing attention to detail
Collaborative mindset with a willingness to be both strategic and hands-on
Deep interest in fashion, lifestyle, and brand storytelling, with a strong sense of what feels culturally relevant

Dairy Boy

Dairy Boy is an American lifestyle brand rooted in heritage and built for modern life. We create clothing, home goods, and everyday essentials that celebrate ease, comfort, and timeless design

Westport, Connecticut, USA

72 employees (6 in marketing)

dairyboy.com