Social Media & Content Marketing Specialist

Denver, CO (On-site)

$25/hr – $32/hrEntry LevelPart time

Posted 5 weeks ago

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Job Summary

Own social content across multiple platforms for a restoration business, turning active job sites into educational stories that attract homeowners, property managers, and partners.

  • Platform ownership: develop and execute social content for Facebook, Instagram, LinkedIn, YouTube Shorts, and Google Business Profile.
  • Content engine: translate on-site projects into customer-focused posts, short videos, and educational materials while aligning with brand voice.

Job Description

Responsibilities

  • Develop and help execute a practical social media and content strategy for Facebook, Instagram, LinkedIn, YouTube Shorts, Google Business Profile, and other relevant platforms
  • Visit job sites to capture photos, short videos, before-and-after content, equipment setups, containment work, rebuild progress, and completed projects
  • Create engaging content including social posts, short videos, graphics, captions, project stories, blog ideas, and customer-focused educational content
  • Manage a content calendar and schedule posts using social media scheduling tools when appropriate
  • Write clear, professional, accurate content that reflects our company’s voice and builds trust with homeowners, commercial clients, property managers, and referral partners
  • Turn real restoration and reconstruction projects into stories that explain the value of our work
  • Highlight customer reviews, technician spotlights, safety milestones, community involvement, company culture, and successful projects
  • Support basic local SEO efforts through keyword-aware content, Google Business Profile updates, photos, service-related posts, and project writeups
  • Track social media and digital marketing performance and help identify what content is working
  • Coordinate with our sales, operations, and leadership teams to identify content opportunities
  • Work with outside website, SEO, or advertising vendors as needed
  • Engage appropriately with online comments, messages, and reviews in a professional manner

Requirements

  • Experience in social media, content creation, digital marketing, communications, video, or a related field
  • Strong writing, proofreading, and storytelling skills
  • Comfortable filming and editing short videos using a phone and simple editing software
  • Familiarity with tools such as Canva, CapCut, Adobe Creative Suite, Hootsuite, Buffer, Meta Business Suite, or similar platforms
  • Basic understanding of SEO, keywords, Google Business Profile, and web analytics
  • Ability to create content that is professional without feeling generic or overproduced
  • Organized, dependable, and able to manage multiple projects and deadlines
  • Comfortable working with technicians, salespeople, managers, customers, and job-site personnel
  • Willingness to be around active restoration, construction, and rebuild job sites
  • Able to work independently while staying aligned with company goals and brand standards

Preferred

  • Experience in restoration, construction, roofing, HVAC, plumbing, remodeling, real estate, property management, or another home-service industry
  • Photography, videography, or graphic design experience
  • Experience with WordPress or basic website updates
  • Experience with Facebook Ads, Google Analytics, Search Console, or paid social campaigns

Benefits

  • Flexible schedule

Marketing Team

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