Social Media Content Creator & Community Manager

New York, USA (Hybrid)

$85K/yr – $104K/yrMid Level7+ years expOther

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive Kate Spade New York’s social presence across platforms by owning content creation, calendars, reporting, and cross-team campaigns.

  • Own weekly/monthly calendars and reporting in collaboration with listening partners.
  • Must-have: 7–9 years of social experience and strong analytics.
  • Standout: Video-first content and influencer collaboration.

Job Description

Responsibilities

  • Plan, curate, and schedule daily posts across all platforms with a focus on Instagram and TikTok
  • Manage day-to-day social listening across social platforms including engaging daily with the ksny online community in a meaningful way
  • Create weekly and monthly editorial content calendars working in advance to align with main marketing messages and storytelling initiatives
  • Collaborate with the PR, Influencer Marketing teams and greater marketing team on branding initiatives, establish and execute strategic social strategies and campaigns for new launches, events, and brand partnerships
  • Stay ahead of key industry trends, competitive insights and emerging social and digital platforms and best practices
  • Work with the Senior Director to manage and track the social media budget for agency fees, and publishing and analytics tools
  • Must possess compelling content creation abilities and video editing skills to produce social content for the following platforms, with emphasis on video content
  • Align with creative to facilitate social-specific asset requests through collaboration with the ksny internal team, content creators, and influencers
  • Conceptualize and lead the implementation of compelling content and programs across various social platforms that engages and communicates effectively with our audiences
  • Own weekly, monthly, and ad hoc social reporting in partnership with our listening platform partner

Requirements

  • 7-9 years of relevant working experience
  • Bachelor's Degree preferred
  • Must have a deep understanding of social media analytics and how to use social data and insights to drive the greater social strategy
  • Must be consumer-obsessed and have a passion for building community
  • Must be creative and be able to demonstrate content creation skills and develop thumb-stopping and needle moving social content
  • Agility is key for being successful in this role as the consumer is constantly demanding new things, trends are always changing and the business needs keep evolving over time
  • Must have a deep understanding of social media analytics and understand how to use social data and insights to drive the greater social strategy and impact the business in the short and long term
  • Must have your finger on the pulse of all trends in the social space that are relevant to the brand and Gen Z consumers

Preferred

  • Experience collaborating with influencers and content creators
  • Demonstrated ability to craft thumb-stopping social content

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • 401 (K)
  • Paid Paternity and Maternity leave
  • Commuter Benefits
  • Disability insurance
  • Tuition assistance
kate spade new york logo

kate spade new york

since our launch in 1993 with six essential handbags, we’ve always stood for optimistic femininity. today we’re a global life and style house filled with handbags, of course. also clothes, shoes, jewelry, home décor, tech accessories and so many other things that you use every day. we value thoughtful details. we think a layer of polished ease looks (and feels) so chic. and to us, modern, sophisticated colors make a personal style statement all their own. it’s these founding principles that define our unique style. we like that our style is synonymous with joy. kate spade new york is part of the tapestry house of brands.

Founded in 1993
New York, New York, USA
4K employees (542 in marketing)

Traffic Signals

Monthly Visitors
1.7M
Monthly Google Ads Budget
$171.2K
Traffic Source Mix
Search
39.5%
Direct
52%
Referral
4.1%
Social
3%
Paid
1.2%

Headcount Trend

Current headcount: ~4K

Marketing Team

Marketing Team Size
235 (6% of company)
Median Career Experience
14 years
Median Tenure
6.2 years
Marketing Roles Posted (Last 30 Days)
3

Recent News