Responsibilities

• The organic social strategy, brand voice, and content creation across all platforms
• Community engagement programs that build brand advocacy and emotional connection
• Influencer partnerships aligned with Medical Guardian values
• UGC pipeline development that feeds paid amplification with real member stories
• Organic-to-paid creative strategy that turns social content into performance assets
• Member advocacy and referral programs in partnership with Lifecycle

Requirements

• 5+ years in social media marketing with demonstrated community-building expertise
• Proven track record creating authentic brand content that drives results
• Experience managing influencer partnerships from strategy through execution
• Strong community management skills with empathy for sensitive topics
• Demonstrated ability to collaborate cross-functionally with teams
• Experience building UGC programs and member advocacy initiatives
• Platform expertise across Instagram, Facebook, TikTok, LinkedIn, YouTube
• Strong analytical mindset with ability to translate data into insights
• Experience with social listening and monitoring tools
• Must be legally authorized to work in the United States without the need for employer sponsorship now or in the future.
• Must be able to work from the Philadelphia, PA office on Tuesdays and Wednesdays

Preferred

• Experience in mission-driven or purpose-led brands
• Understanding of trust-building in high-consideration categories
• Experience scaling organic content into paid performance
• Familiarity with CRM/marketing automation platforms (SFMC a plus)
• Content creation skills (copywriting, basic photo/video editing)

Benefits

• Health Care Plan (Medical, Dental & Vision)
• Paid Time Off (Vacation, Sick Time Off & Holidays)
• Company Paid Short Term Disability and Life Insurance
• Retirement Plan (401k) with Company Match
• In addition to base role responsibilities and growth opportunities